The Best Way To Start A Freelance Real Estate Writing Business

If you want to start a freelance real estate writing business, you need to write. A lot. And, as with any job, starting a freelance real estate writing business is easier if you have some experience in the field. But how do you get that? Well for starters, you can begin by looking for an opportunity that’s already available in your area.

How To Start A Freelance Writing Business – Step By Step
– Starting a freelance real estate writing business involves careful planning and execution.
– Building a strong foundation through market research and identifying your target audience is crucial.
– Developing a portfolio showcasing your writing skills and expertise in the real estate industry can attract clients.
– Effective networking within the real estate and writing communities can lead to valuable opportunities.
– Niche specialization and consistent quality content are key to establishing a successful freelance writing career in real estate.
– Continuous learning and adaptation are essential to stay updated with industry trends and demands.
– Combining SEO strategies with captivating writing can boost visibility and reach for your content.
– Embracing the challenges and maintaining persistence can lead to a thriving freelance real estate writing business.

You Can Write About Anything

As we have already seen, there are many ways that you can make money as a freelance writer. You can write about anything you are interested in, or already doing. You can also find ways to use your writing skills with what you have done in the past and what you want to do in the future.

You may be surprised by how many different topics there are for freelancers who want to work from home. For example:

If you enjoy cooking and entertaining guests, then why not write about hosting dinner parties? There will always be an audience for this kind of information because people like hosting dinners but don’t always know where to start or what recipes go together well when planning one large meal for several people.

If someone has taught themselves how to fix computers without needing any professional help then they might like sharing their knowledge with others on websites such as Instructables (https://www/instructables). Here’s an example: https://www/instructables/how-to-fix-a-computer

Starting a freelance real estate writing business is a significant step towards financial independence and creative fulfillment. If you’re wondering about the best way to begin this journey, we’ve got you covered. Our article on The Best Way to Start a Freelance Real Estate Writing Business provides valuable insights and actionable tips to set you on the right path.

You Already Have The Most Important Skill

You already have the most important skill to start a freelance real estate writing business. You’re a writer, and you can write about anything. Whether it is something you already know or want to learn, there are so many opportunities out there for anyone with a desire to write.

When starting out with your new career as a freelance writer for real estate listings, it is important that you stick with what you know best: yourself! 

This means writing about things that interest you to build up an audience who will follow your work and refer others back to your site when they need help with their projects. 

If someone needs help buying or selling their home, they will look at sites like yours because they trust what they read on them more than anywhere else on the internet (as long as it’s well written).

It Takes Time To Break In

While you may be tempted to dive right into the fray, it’s important to remember that in a niche market like real estate writing, reputation is everything. Most writers are freelancers and will take any job that comes their way. 

This means that there are more people than jobs available for them. If you’re new at this game and have no professional experience, your best bet is to start with small freelance jobs before moving on to bigger ones (more on this later). The more time and work you put in before trying to make money from it, the better chance you’ll have of making something out of it!

The Internet Is Where It’s At

The internet is where it’s at. To find freelance real estate writing jobs, you’re going to have to do some research online. 

The internet is a great place to find clients and see what other writers are charging for their services. You can also network with other freelancers through forums and social media groups, which will help you build your business and widen your client base.

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Don’t Be Afraid To Start Small

Starting a freelance writing business can seem overwhelming at first, especially if you’re not sure where to begin. 

However, there’s no need for anxiety! I would encourage you to start with a small project so that you can get your feet wet and learn the ropes, and build your portfolio and reputation in the real estate industry by publishing content on websites such as or using their submission guidelines, etcetera.

Don’t Underestimate Yourself

If you’re just starting, don’t be afraid to ask for what you deserve. Don’t sell yourself short. If you can afford it, take the time now to invest in yourself with a business coach or training course that will give you the tools and confidence boost needed to succeed as an independent writer.

Don’t be afraid to ask for a raise from your employer. As a freelancer, if your work is bringing in more revenue than ever before and your employers are benefiting from it financially, don’t let them get away without paying more! 

You might even want to negotiate with them upfront about working at home part-time or full-time so that they know exactly how valuable this arrangement would be for both parties involved. Then again… maybe just leave on good terms because no one likes being fired!

Increase Your Knowledge Base

There are countless resources available to you as a real estate writer. Some of the best include:

Books, such as The Complete Guide to Real Estate Investing and Secrets of a Millionaire Real Estate Investor.

Online courses, like those found on Udemy or Coursera.

Articles from publications like Forbes and Entrepreneur magazine can shed insight into specific aspects of your business (like marketing or social media).

The best way for you to improve your knowledge base is by researching topics that interest you. Then, take action by implementing some of these strategies into your own business!

Establish A Practice Of Writing Regularly Even If You’re Not Being Paid For It

There are many reasons why it is important to write every day. You need to be able to express yourself clearly and concisely on demand, without the pressure of an editor or client looking over your shoulder. You will also want to learn how to write well in different styles and formats because this will allow you greater flexibility as a writer.

Developing good writing habits early on can make all the difference in helping you become successful as a freelance real estate writer later on down the line. The more often you practice writing, the better at it you will get!

Crafting compelling real estate content is both an art and a science. To help you succeed in this competitive field, we’ve compiled a list of 12 Tips for Writing Successful Real Estate Content that can elevate your writing game. From engaging storytelling to effective SEO techniques, our tips cover it all.

Hone Your Voice, Style, And Tone

Your voice, style, and tone are what set you apart from other writers. They’re the symptoms of your freelance real estate writing business, and they also happen to be a big part of your marketing strategy.

When I started my blog back in 2012, it was meant to be something that would get me some quick cash while I figured out what I wanted to do next with my life (spoiler alert: it didn’t turn out how I planned). As a result, my initial posts were fairly generic but as they went on over time, I began developing my voice and style through trial and error.

I think one thing that helped me stand out early on was simply taking the time to develop an unusual perspective on real estate topics that are now considered one of the best ways for writers new to their craft

Brand Yourself Online

You can best brand yourself online by creating a website, blog, social media presence, and portfolio. If you don’t already have one, create a website to showcase your work and give potential clients an idea of who you are and what they can expect from working with you.

Create a blog where you share posts on topics related to real estate writing or any other information that will help people in their search for homes. The blog should be professional looking and easy to navigate through the content. It should also have an interactive element like comments or links so readers can engage with it more easily.

Social media is another great way to promote yourself and connect with potential clients because this is where almost everyone spends their time these days! 

A Facebook page is essential but doesn’t forget about Twitter as well because that’s another way people will find out more about what services are available when searching online for someone like yours truly (that means YOU!).

Make sure there are plenty of pictures showcasing what type of work has been done so far but remember not all photos need to be taken by professionals; sometimes just using stock photos helps create an overall theme for those visiting this site who might not otherwise know much about real estate writing but would still like to read something interesting every now again!

Create Several Links To Your Work Online

Now that you’ve built up a few freelance real estate writing samples and crafted a brand, it’s time to start marketing yourself. The first step is creating links to your work online so potential clients can easily find it.

One way to do this is by using your LinkedIn profile as an online resume. Make sure your profile includes an overview of what kind of work you’ll be doing, where you studied and why (this will help with branding), a list of previous employers (if any), and the skills and languages that make you qualified for the job and don’t forget about those referrals! They’re gold.

Another option is making sure that all of your social media profiles reflect who you are as an individual: not only does this give potential clients more insight into who they’ll be working with but it also helps boost their confidence in choosing someone for their next project because after all there’s no better recommendation than personal experience!

If possible include links on these pages too so people can follow along with everything else going on at [your company] HQ if not just email signatures or blog posts might suffice depending on how far off track things get before then.”

Blogging about real estate requires a deep understanding of the market and a knack for engaging writing. If you’re looking for comprehensive guidance on the subject, our Complete Guide to Writing Blogs About Real Estate is your go-to resource. Discover how to craft informative and captivating blog posts that resonate with your target audience.

Pitch Ideas Before Seeking Freelance Real Estate Writing Jobs

A pitch is a short, concise summary of an idea. It’s essentially the elevator pitch to your freelance real estate writing job the first thing someone who reads your proposal will see and hear. 

A good pitch has a clear goal and outlines the benefits of what you’re offering them in the first few paragraphs, so it’s easy to get right to the point without giving away too much detail or losing their attention.

A good place to start when writing your pitch: think about what kinds of articles you would want to read if you were an editor or publication owner looking for new content! What do they typically feature? Are there any competitors out there who have written on this topic? Is there anything missing from current offerings?

Once you’ve got a pretty good idea of what type of pitches would work best for this particular publisher/magazine/website/etc., write some rough drafts by filling in the blanks below:

Be A Strong Self-Starter

When you’re running a freelance writing business, you will be your boss. You’ll have to motivate yourself and keep moving forward even when things get tough. 

You’ll also need to know how to solve problems and manage your time effectively so that you can get your work done efficiently and on time. As a self-starter, you need to be able to manage your finances effectively in order not only for them to last but also so that they’re sustainable over the long haul.

Use Social Media Marketing To Network With Other Writers And Clients

As you begin to build your freelance real estate writing business, it’s important to use social media marketing to network with other writers and clients. Social media is a great way for you to connect with other professionals who can help you grow and find new clients.

Use Twitter, LinkedIn, Facebook, and other social media platforms to connect with other writers.

Use social media to find clients: Post about your services or create an account on sites where agents post job listings (like Zillow Pro).

Use social media to get your name out there: Share articles you’ve written on your profile or company pages; this will introduce people who aren’t already familiar with you or your work to what it is that you do best!

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Start With Websites That Need Writing Samples And Experience Before Moving On To Paying Clients

You need to start somewhere, so you may as well get used to writing for free. Many websites have, or will have, job postings for writers. 

These websites are often looking for writers who can provide samples of their work and experience in their field. The only problem with these sites is that they usually don’t pay any money at all or even worse, they pay extremely poorly (like $5 per article). Here’s an example:

[Freelance Writing Jobs]( has been posting freelance jobs since 2005 and has since accumulated over 600,000 readers worldwide! 

You’ll find a wide range of job postings here from blogs written by patients who’ve gone through plastic surgery procedures on their faces or bodies to medical device manufacturers looking for bloggers who can help promote their products on social media platforms like Twitter and Facebook using hashtags like #trendingnow.

Socialmediafreakoutday where thousands upon thousands of people go every single day during certain hours when everyone else is asleep because they’re sick with colds and flu symptoms so there aren’t any other options left but staying home all day long instead which would suck more than anything else ever could! 

So yeah…there’s some money there! Just keep trying until something works out OK? 🙂


I hope this post has given you some insight into how to start a freelance real estate writing business. I know that it can be a little overwhelming at first, but once you get familiar with each aspect of the process, it’s not too bad at all.

As we discussed above, the first step is to decide what type of content you want to produce articles, blog posts or social media updates are all popular options. Next up is deciding on a niche or target audience; this will help narrow down your topics so there aren’t any gaps in coverage! 

Once those decisions have been made (and possibly some others), it’s time to start building up your website by adding some simple plugins like Yoast SEO and WP Super Cache (assuming WordPress). Then comes choosing hosting providers and setting up payment plans for clients before finally going live with everything!

Further Reading

Here are some additional resources to explore for further insights on starting a freelance real estate writing business:

How to Start My Own Real Estate Business
Discover the essential steps and considerations for launching your own real estate business, from crafting a business plan to building a client base.

Freelance Writer: A Home Business Idea
Explore the world of freelance writing as a potential home business idea. Learn how to leverage your writing skills to generate income from the comfort of your own space.

How to Become a Freelance Real Estate Writer
Delve into the specifics of becoming a freelance real estate writer. This guide offers practical advice on breaking into the industry and building a successful writing career.


Have questions about starting a freelance real estate writing business? We’ve got you covered with answers to some common queries:

How do I get started as a freelance real estate writer?

To kickstart your journey as a freelance real estate writer, begin by honing your writing skills and gaining a solid understanding of the real estate industry. Develop a portfolio showcasing your expertise and start pitching your services to potential clients or agencies.

What are the key skills required for success in real estate writing?

Successful real estate writers possess strong writing skills, research abilities, and a deep understanding of the real estate market. It’s crucial to be able to communicate complex concepts in a clear and engaging manner to cater to both industry professionals and general readers.

How can I stand out as a freelance real estate writer?

To stand out in the competitive freelance writing landscape, focus on building a unique personal brand. Specialize in a specific niche within the real estate industry, cultivate a strong online presence through a professional website or blog, and consistently deliver high-quality, relevant content.

What tools and resources can aid my freelance real estate writing business?

Several tools can enhance your freelance real estate writing business. Consider using keyword research tools for SEO optimization, writing and editing software for polished content, and platforms to manage client communication and projects effectively.

How can I ensure a steady flow of clients and projects?

Maintaining a steady flow of clients requires a proactive approach. Network within the real estate industry, leverage social media platforms to showcase your expertise, and consider collaborating with real estate agents, agencies, and property-related websites to secure consistent writing opportunities.