How To Turn Your Blog Into A Six-Figure Freelance Writing Business

As a full-time freelancer, I can tell you that turning your blog into a business is one of the best decisions you can make. 

You set your schedule, you get to choose which projects to take on and which ones to pass on, and you’re still able to be creative and have fun writing about what interests you. 

But how do you know when it’s time to turn your side hustle into a full-time gig? Here are nine ways to tell if your blog is ready for business:

How To Build a 6-Figure Copywriting Business In 2022
Monetize your blog through affiliate marketing, sponsored posts, and selling digital products.
Consistently produce high-quality, valuable content that resonates with your target audience.
Optimize your blog for SEO to attract organic traffic and increase your online visibility.
Identify a profitable niche and establish yourself as an authority in that area.
Network with potential clients and other freelance writers to expand your opportunities.
Diversify your income streams by offering freelance writing services, courses, or premium content.
Build a loyal readership by engaging with your audience and addressing their needs.
Invest in your skills and continue learning to stay relevant in the competitive freelance writing market.
Provide exceptional client service to retain clients and generate referrals.
Use social media and other online platforms to promote your blog and reach a wider audience.

1. Don’t Quit Your Day Job

I know, I know; who would want to keep working in an office when they can write and make all that money? Well, I hate to break it to you but the chances of becoming a full-time freelance writer are slim to none. 

If you want stability, financial security, and freedom from having to deal with terrible bosses and backstabbing coworkers then don’t quit your day job just yet. Instead:

  • Plan how much money you need per month before turning freelance writing into a full-time career (or at least until you can quit).
  • Figure out what kind of work will make up this income (article writing? SEO content creation? Press releases?).
  • Come up with ways for clients or customers to find you online through blogging or social media marketing so that when people are ready for your services they already know who they need!

Turning your blog into a successful freelance writing business requires dedication and strategic planning. Discover how to write your way into a six-figure copywriting business by leveraging your writing skills and business acumen.

2. Work On Your Writing Skills With An Endless Supply Of Free Content And Successful Bloggers Who Are Willing To Share Their Expertise

There are many places where you can find free information about blogging, writing, marketing, and more. It’s also easy to find other writers (including successful ones) online who are happy to advise if you ask them nicely.

So how do you get started? Here’s a step-by-step process:

Find a topic that interests you and think about what kind of blog post would be helpful for people in this niche area. For example, if you love helping new moms figure out how to manage their children’s schedules while working from home.

Start researching what topics other bloggers have covered on this subject matter so far or where there might still be gaps in knowledge for readers like yourself who might benefit from the information too! 

Think about topics related but not directly connected maybe something like “how long should my 2-year-old nap?” instead of “how long should my 6-month-old sleep at night?” 

Because although both questions may arise during naptime discussions around our house during busy days when we all need help getting restful hours ourselves 🙂

“These posts allow us some freedom as writers because we can tackle these questions without being constrained by whether someone else has already done so before us which happens often enough anyway.” – Jannell Brownlee (Link)

Are you passionate about writing and considering a career as a freelancer? Our guide on getting started in freelance copywriting provides essential insights, tips, and resources to kickstart your freelance writing journey.

3. Put Together A Portfolio Of Writing Samples And A Resume

You’ve got to have a portfolio of writing samples, and you should have a resume, too. If you don’t have any writing experience or samples, create some this is the time to start hustling!

If you’re just starting as a freelance writer, it’s natural that your blog posts will be your best writing samples. 

You can use these in the same way that I used my blog posts for my website: post them on Upwork or and use that as an example of what kind of work you’re capable of doing.

4. Partner With Other Bloggers Or Launch A Guest Blogging Service To Get “Paid” In Exposure, Links, And Experience

You can create a six-figure freelance writing business by partnering with other bloggers and launching a guest blogging service. There are plenty of ways to do this, but here’s one:

Partner with other bloggers. This is one of the best ways to get started as a freelancer because you get paid for exposure, links, and experience. Plus, it’s low risk because they’re taking on all the risk and cost (or most of it).

Launch your guest blogging service. You don’t have to be the best writer in the business (or even great at writing), but you do need something that sets you apart from everyone else out there and that’s exactly what we’re going for in this article!

5. Launch A Blog On Your Blog’s Website To Market Your Services As A Freelance Writer

The key to establishing yourself as a freelance writer is not just about the content you write, but also the way you present yourself and your work online. 

You need to take advantage of every opportunity possible to showcase your skills, build trust with your audience, and get noticed by potential clients. 

The best way to do this is through using social media platforms such as Facebook, Twitter, Instagram, and LinkedIn. 

By creating a blog on each platform that showcases your portfolio of services as a writer (or both).

You can establish yourself as an authority in the field while building relationships with clients and colleagues who may be interested in hiring you for their next project or job opportunity.

Reflecting on your first year as a freelance writer can yield valuable insights for growth. Gain perspective and wisdom with our article on self-reflection as a freelance writer, and learn how to navigate the challenges and triumphs of your writing career.

6. Start Your Blog To Be In Control Of Your Words, Your Audience, And Most Importantly

As a freelance writer, you can set your schedule and choose the topics you want to write about. You can be your boss, making your own rules!

When it comes to starting a blog, there are many great platforms available. WordPress is one of the most popular blogging platforms in existence today; however, Squarespace also makes it easy for anyone (even beginners) to create a beautiful-looking site. 

Since we’re all about simplicity here at Six-Figure Freelancer HQ, we recommend using their platform since they have an intuitive drag-and-drop editor that makes creating pages super simple!

If you want more control over how much money you make from each article versus other sites like Upwork takes up to 25% of what clients pay writers per hour.

Then start with Google AdSense which allows publishers anywhere on Earth without requiring any investment upfront or fees later down the road.

So long as ads keep showing up in front of users’ eyes at least once every 30 seconds which should come naturally when people start visiting frequently enough for whatever reason — maybe because they’re interested about what’s happening currently in politics or fashion trends…who knows?

7. Keep Track Of All The People Whose Blogs You Comment On

When you comment on blogs, you should keep track of them. Write down the link to their blogs and your name in a spreadsheet.

You can also write down the date that you commented, or even better, write down the date that they reply to your comment (if they do) and also how many times per week/month/year that happens. 

I find it helpful to see how often someone replies to my comments versus how often I reply to theirs so I know who’s more active at replying and therefore more likely to be interested in hiring me as a writer for their blog or website.

8. Sign Up For An E-Mail Newsletter Service Like Mailchimp And Start An E-Mail List So That You Can Have A Group Of Loyal Fans Who You Can Remind About Your Latest Posts (And Sign Up For Guest Posting Gigs)

One of the most important things you can do to grow your blog is to start a mailing list. This allows you to send out updates, newsletter-style, to all of your subscribers.

To sign up for an e-mail newsletter service like MailChimp and start an e-mail list, visit Once you are in their system and have signed up for an account, click on “Create Lists” in the main menu on the left side of your screen. 

Click on “Create List” and give it a name that makes sense for what it is (for example Blog Subscribers). 

You will then need to add subscribers by typing their email addresses into the box provided or pasting them in manually from another source such as Gmail or Excel. 

Once this is done, simply click “Save & Continue” at the bottom right corner of your screen and continue creating lists until all necessary ones are created!

As a blogger aspiring to turn your content into income, it’s essential to explore various monetization strategies. Dive into the lessons learned from ways some bloggers make money online to gain inspiration and insights into transforming your blog into a profitable venture.

9. Figure Out Which Social Media Channel Works Best For Your Brand

Now that you’ve got your blog up and running, it’s time to figure out where to take it next.

So many questions! How do I decide which social media platforms are right for me? How much time and money should I invest in building my following? What if I can’t afford a fancy-schmancy website design but want a custom URL? What does all of this mean for me anyway?

All good questions. While many freelance writers rely on Facebook ads or LinkedIn connections, some freelancers focus exclusively on Instagram. 

Others don’t bother with any of these platforms at all they stick with Twitter because they feel like they have better control over the content they produce there.

To find what works best for you as a brand, think about how much time you want to spend posting and how much money you want to spend advertising yourself online:

Building an authoritative online presence for your writing business is crucial for success. Our guide on SEO for tourism: building an expert authority website will walk you through effective search engine optimization strategies to establish your credibility and attract a wider audience.


We hope that this article gave you some insight into how to make a lot of money from writing on your blog. 

It can be done, and not just by top bloggers like Darren Rowse or Tim Ferriss even average-earning blogs like ours ($50k-$100k/year) can be monetized in such a way as to turn them into full-time income sources for their owners.

Further Reading

5 Top Tips to Turn a Blog into a Six-Figure Business
Explore actionable tips to elevate your blog into a lucrative six-figure business. Learn strategies to monetize your content effectively.

Become a Freelance Writer
Discover the steps to kickstart your freelance writing career, from finding clients to delivering compelling content.

5 Steps to Building a Multi-Six-Figure Business as a Freelance Writer
Dive into a comprehensive guide on scaling your freelance writing business to achieve multi-six-figure success.


How can I turn my blog into a six-figure business?

Transform your blog into a six-figure business by implementing effective monetization strategies, consistently creating valuable content, optimizing for SEO, and building a loyal readership.

What steps do I need to take to become a successful freelance writer?

To become a successful freelance writer, start by honing your writing skills, building a strong portfolio, identifying your niche, networking with potential clients, and delivering high-quality work that meets client needs.

What are the key steps to building a multi-six-figure freelance writing business?

Building a multi-six-figure freelance writing business requires a combination of strategies, including identifying high-paying niches, creating a strong personal brand, diversifying your income streams, and providing exceptional client service.

How can I effectively monetize my blog content?

Monetizing your blog content involves methods like affiliate marketing, sponsored posts, selling digital products or courses, offering premium content subscriptions, and leveraging ad revenue.

What role does SEO play in growing a freelance writing business?

SEO (Search Engine Optimization) plays a crucial role in growing a freelance writing business by increasing your online visibility, attracting organic traffic, and positioning you as an expert in your niche.