How To Grow Your Following On Facebook & Twitter

Twitter is a great place for sharing ideas and opinions, joining conversations and learning from others, and following news in real time.

If you have something to say or share, Twitter is a powerful tool to help you connect with others like never before. To harness this power though, it’s important to know how to build your community on the platform.

HOW TO GENERATE 160,000+ FACEBOOK FOLLOWERS

Takeaways
Focus on engagement to build a loyal audience.
Utilize visual content for better engagement.
Use relevant hashtags to expand your reach.
Collaborate with influencers for wider exposure.
Consistency in posting is key to attracting followers.
Respond promptly to comments and messages.
Run contests or giveaways to incentivize followers.
Targeted advertising can help reach a broader audience.
Analyze engagement metrics to measure your progress.
Building a community fosters organic follower growth.

Table of Contents

1) Post Directly To Twitter & Facebook Via Instagram

Instagram now allows you to add links to your messages, which is a great way to grow your following by showing off cool things that you’re working on and getting people interested in what you have going on.

Connect With Followers On Other Platforms

If someone follows you on Twitter, they might not realize that they can also follow you on Instagram or Facebook!

If they do happen to come across one of those platforms while browsing around online, it’s good practice for them (and it shows them that you’re actively engaged).

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2) Schedule Tweets In Advance

To grow followers on Twitter, you must be on the platform consistently and at a consistent time. It’s also important that you tweet content that people want to see, so be sure to schedule tweets that are relevant and interesting.

If you can figure out what times of day get the most engagement with your audience, then schedule all of your tweets during those times!

Use an app like Later or Buffer to schedule your tweets automatically so they go out at the optimal time for engagement (this means when people are online).

For example: if I know my followers love reading about fashion, I will schedule my tweets around 8 am EST Monday through Friday because this is when most people check their social media channels first thing in the morning.

Create a hashtag specifically for your brand and use it consistently. Make sure this hashtag is unique from any other brand using it the last thing anyone wants is two brands using “#fashion” and having everyone confused about who said what first!

3) Schedule Posts For The Optimal Time Of Day For Engagement

Your Facebook and Twitter accounts are a part of your brand. They’re usually the first things people see when they visit your website, so you must be putting out quality content.

The best way to keep up with what’s happening on Twitter and Facebook is by using an RSS feed reader like Feedly or Flipboard. This allows you to stay up-to-date on news in the industry as well as current events that are relevant to your readership.

You can also use this tool to find trending topics, which will help you determine the optimal time of day for posting online updates on social media platforms such as Facebook and Twitter

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4) Run Giveaways And Contests

You can run giveaways and contests on your own or with a partner. The most successful examples are from companies that use the same tools to run their contests as they do for their partners’.

Examples include:

McDonald’s held an International “Win $1000!” giveaway in conjunction with the Coke Zero Facebook page, which reached over 3 million people.
Lady Gaga’s Little Monsters (her loyal fans), helped her sell more than 1 million copies of Artpop in its first week alone.
Red Bull, has worked with artists like Jay-Z and Eminem to create exclusive merchandise for their fans (these items were sold through Red Bull’s website).

5) Respond To Direct Messages And Comments Immediately, If Possible

One of the best ways to engage with your audience is by responding to direct messages and comments immediately, if possible.

Responding to direct messages and comments is a great way for you to build trust with your audience.

When you respond quickly and genuinely, it shows that you care about them as people not just their money. It also means that they are more likely to buy from you again in the future because they feel like they can rely on your brand.

By taking these simple steps, we’re able to grow our following organically on Facebook & Twitter by growing trust among our followers who then share our content or become customers themselves!

6) Ask Your Audience Questions

Asking questions is a great way to get your audience’s feedback. It also allows them to get to know you better, which can create trust and loyalty. Here are some tips on how to ask the right questions:

Ask questions that are relevant to your audience. The more they relate to the topic, the more likely they will answer your question.

Make it easy for people to share their answers with others through social media (i.e., Facebook likes or retweets).

You want as many people as possible to answer each question so that when you post everyone’s answer in one place it looks like there are hundreds of people participating in your survey!

Use open-ended questions rather than yes/no options because this will generate more responses from respondents than closed-ended questions (which could lead some people to answer incorrectly out of fear).

Open-ended prompts allow participants greater freedom in terms of what information they provide which can lead them telling us exactly what we wanted in addition.”

Crafting engaging content is key to building a strong online presence. Dive into our guide on creating buzzworthy content that captivates your audience on various social media platforms. Enhance your content strategy and stand out from the crowd.

7) Create A Hashtag Specifically For Your Brand And Use It Consistently

You can use this hashtag when you’re posting photos and videos, discussing a topic that relates to your brand, or even just for general conversation.

For example, let’s say the hashtag #LoveMyBrand is your company’s slogan. You could post a picture of someone wearing one of their t-shirts with the caption “I love my brand.”

When creating a hashtag for your business, make sure it’s easy to remember but also easy to spell (so people don’t misspell it). Also, make sure that it isn’t something that anyone else might be using as well ease of use is important!

8) Run Hashtag Campaigns

Hashtags are a great tool for social media. You can use hashtags to find content on a certain subject or create a community around your brand or product. Hashtags can also be used to promote products or services.

Hashtags make it easier for people who are interested in the same topic as you to find each other and interact. If you’re running an event, using hashtags will help guests find each other at the event and become part of the conversation before even arriving at the venue!

To use hashtags effectively:

Be sure to include them in posts – Using hashtags is one of your best ways of getting likes, comments, and shares for your page (and hopefully more followers).

The more activity there is around any given hashtag, the higher its visibility becomes on social media feeds across different networks like Facebook and Twitter which helps boost engagement with all kinds of content including yours!

9) Follow People In Your Niche (It’s More Likely They Will Follow You Back)

If you want to grow your following on Twitter, we suggest following people who are relevant to your business. For example, if you sell baby products, don’t just follow other businesses that also sell baby products.

Instead, find people who have a similar audience size as yours and follow them. You can also look at their recent tweet history and see what kind of content they post regularly. This will give you an idea of whether or not they might be interested in following back.

If you want to grow your following on Facebook (and even Instagram), we suggest finding some users within your niche who already have a large following and then subscribing to their page(s) so that they can see what kinds of posts are most popular with their audience.

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10) Promote The Fact That You’re On Instagram, Twitter & Facebook On Other Social Media Channels (And Your Website)

There are a few things to do here:

Share your social media profiles on your website. This includes an Instagram profile link, a Twitter handle and/or handle(s) for Facebook and Google+.

You can also add links to these profiles if they’re part of your email signature or on other places like business cards and stationary.

Use social media buttons on your website. This is highly recommended because it makes it easier for people to follow you, especially if they don’t know how yet. There are several types available including ones with icons like those shown below:

You’ll have to decide which one works best for you but keep in mind that each one will take up space so if there’s limited room on the page (like at the bottom), be careful about adding too many options!

11) Collaborate With A Complimentary Business To Reach Both Audiences Through A Contest Or Giveaway

Collaboration is a great way to grow your audience. Collaborating with a complementary business can help you reach an entirely new audience, and it’s also fun!

Choose someone who has a complementary product or service, or someone with a similar target audience and brand image.

For example, if you run a dog daycare and want to reach more pet owners in your area, collaborate with another local pet business such as a groomer or trainer by holding an event together where customers can bring their pups in for free grooming.

You can also offer discounts on future services at both of your businesses if they sign up for your mailing list during the giveaway period (like 2 months after the giveaway).

12) Avoid Sharing Information That Is Irrelevant To Your Brand/Product/Service And Likely To Turn Off Potential Customers

Avoid sharing information that is irrelevant to your brand/product/service and likely to turn off potential customers.

For example, if you are a fashion blogger and post about your problems with acne medications, this will likely turn off readers who are interested in fashion (and not medicine).

To determine if a post might be inappropriate for your audience:

Is this information relevant to my brand/product/service? Is it interesting or useful for the majority of my audience? Would most people find this content valuable?

Share images, videos with text overlay (caption), memes, GIFs, polls, and surveys that allow users to interact with you by answering questions or casting votes;

These types of posts encourage interaction between you and followers while providing opportunities for discussion within the community.

13) Encourage Followers To Share Your Posts With Their Audiences By Asking Them Questions Or Tagging Them In Your Images/Tweets/Posts (I.E., “Tag Someone Who Would Love This Dress And Be Entered To Win One For Yourself!”)

You’re encouraging engagement while also making it easier for others to find your content by searching those hashtags.

Avoid sharing information that is irrelevant to your brand/product/service and likely to turn off potential customers; instead, focus on sharing things that are relevant, useful, and entertaining.

In addition, avoiding posting too frequently posting too often will decrease the likelihood of engagement because people will start unfollowing you out of boredom or annoyance.

And consider scheduling some posts so they don’t interrupt users’ timelines at inconvenient times (for example: during business hours).

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Conclusion

In conclusion, if you want to grow your audience on Facebook and Twitter, there are many things you can do. If one of them doesn’t work for you or your business, another might so keep experimenting! You will never know what the best way is until you try it out.

But most importantly, have fun with social media because it should be about connecting with others in an authentic way that builds trust and loyalty for both sides of the relationship.

FAQs

How can I increase my Twitter followers?

To increase your Twitter followers, consider engaging with your audience through compelling content, interacting with other users, and using relevant hashtags to expand your reach.

What are some effective strategies for gaining more Twitter followers?

Some effective strategies include regularly posting valuable content, utilizing visual media like images and videos, and collaborating with influencers in your niche.

Are there any tips for gaining followers on Facebook?

Absolutely, focus on consistently sharing high-quality content, running contests and giveaways, and using targeted advertising to attract and engage potential followers on Facebook.

What role does engagement play in growing followers on social media?

Engagement is crucial. Responding to comments, asking questions, and initiating conversations with your audience fosters a sense of community, which can lead to increased followers.

How do I measure the success of my follower growth efforts?

Monitor your follower count regularly, track engagement metrics such as likes, shares, and comments, and analyze the reach and impressions of your posts to assess the impact of your follower growth strategies.

Costantine Edward

Costantine Edward is a digital marketing expert, freelance writer, and entrepreneur who helps people attain financial freedom. I’ve been working in marketing since I was 18 years old and have managed to build a successful career doing what I love.