How To Become A PR Writer & Earn Six Figures

PR writers are in high demand. It’s a challenging job, but if you’ve got the right skills, it can be extremely rewarding. The average salary for PR writers is around $55k/year, which is great considering that many other jobs don’t even have such a high average salary. Here are five tips on how to become a PR writer:

1. Learn the essentials of PR writing.
2. Discover strategies for earning six figures through PR writing.
3. Understand the impact of viral press releases.
4. Gain insights into successful PR writing for startups.
5. Consider using press release writing services for added benefits.

Write A (Formal) Letter To Yourself

A letter to yourself can be a powerful tool for personal growth. If you’re not sure where to start, consider writing a letter that describes your future and how it will be different than today. What are the things you want to achieve? How will these goals change your life? 

How do they align with long-term career goals or personal aspirations? You don’t have to share this letter with anyone else; if you feel comfortable doing so, keep it private and safe from prying eyes. 

Over time as your life changes and evolves, revisit this document from time to time and see how far along you’ve come or whether there’s still some more work left to do before reaching those dreams of yours!

Building a strong online presence is crucial for modern businesses. Discover the secrets to creating press releases that go viral and maximizing your content’s reach in today’s digital landscape.

Learn How To Write A Press Release

You should also learn to write a press release and media release. If you’re an expert in your industry, and you have something interesting to say, then writing a newsletter can help bring in business. 

You can also write case studies about how your company has helped clients in the past, which are great for getting new clients as well but not so great at bringing people back who’ve already seen them on your website (they’re more of an “add value” offer).

Many different types of written content will help build credibility and authority within your field and get people talking about what you do!

Conduct Some Research And Learn About The Industry

The first thing you need to do is learn about the industry and company. This will help you better understand what they expect from their employees, how they operate in general, and what kind of people they hire. It also gives you a way to connect with them on a personal level.

For example: if I was applying for a job at Starbucks as a barista, I would make sure that I knew everything there was to know about coffee before I applied there (and maybe even drank some). If I didn’t know anything about coffee? Well, then my application would be pretty embarrassing…

Once you’ve done your research into the company itself and its culture which can include reading reviews online or asking friends who work there it’s time for step two!

Are you seeking financial independence through PR writing? Learn how one writer quit their day job and made over $100K in just one year by crafting compelling press releases and effectively marketing their services.

Get An Internship

Internships are an excellent way to get experience in your field. They’re also a great way to learn more about what PR is all about and build your portfolio of writing samples. Even better, they allow you to network with professionals in the industry, which can help open up future job opportunities for you down the road.

Don’t Be Picky About What You’re Assigned To Write About

You should be willing to write just about anything because it helps you build up a broad range of experience. You will learn more by doing a variety of things than if you keep writing the same thing over and over again. 

The more you write, the better your chances of getting hired as an in-house writer or copywriter at an agency, which is where most writers get their start in PR and communications careers.

Also consider that by doing different types of writing assignments, including blog posts and case studies as well as press releases and white papers, clients are more likely to notice how versatile your skills are compared with another candidate who has only done one type of content (such as press releases). 

This can help set yourself apart from others vying for the same position because employers want someone who can do many things well rather than being great at just one thing but not so much elsewhere and showing off those various skills is crucial!

Build Up Your Portfolio By Writing For Online Platforms

Once you’re ready to start building your portfolio, the first step is to start writing for online publications like blogs and magazines.

Once you’ve written a few articles that are good enough to show off in your portfolio, it’s time to find a place where they can be published. The best way is usually by contacting someone directly over email or LinkedIn. If that doesn’t work out, though, there are other options:

You can create an account on Medium (which will allow people with no website at all)

You can write for free on sites like Blogger and Tumblr (which both allow writers with no technical skill)

Launching a startup? Crafting effective press releases is essential. Explore these 9 invaluable tips for writing press releases tailored to startups and maximize your company’s visibility and impact.

Network And Make Friends In The Industry

You’re going to want to start building a network and making friends in the industry.

Find people who are already doing great work and follow them on social media. You’ll learn from their examples, and it’s not a bad idea to reach out with questions or just say hello when you see someone wearing the same shirt as yours at an event.

Go to events like conferences or meetups where you can mingle with other writers and editors, who will often share leads or give advice on how they got started in PR writing.

Ask for help: It’s perfectly fine if you don’t know how exactly how to approach someone at first; just tell them that you admire their work and would love any advice they could offer! 

If they’re willing, ask them how they got into this line of work, what their favorite clients are like (and why), and whether there are any common mistakes people make when pitching press coverage (this will help with developing your pitch), etc…

Blog Regularly And Share Your Content On Social Media

Regularly blogging is one of the best ways to build up your portfolio and get noticed by potential employers and clients. If you’re just getting started, consider writing a blog post per week or month. Once you get more confident in your writing skills, you can increase the frequency of posts.

When it comes time to send out your resume for potential jobs as a writer, having published articles is going to set you apart from other applicants who don’t have any experience in this area. It also gives interviews with hiring managers something tangible for them to talk about during the interview process (and shows them that you have staying power).

Read More Books And Other Content Written By Professionals In The Field To Learn From Them And Improve Your Writing Skills

There is no better way to learn how to write than by reading. As you read, pay attention to the author’s style and voice. You can also learn from their mistakes and successes. Reading helps you improve your writing because it gives you a chance to see what works and what doesn’t work in other people’s content.

Don’t overlook the advantages of professional help for press releases. Discover the benefits of using press release writing services to ensure your announcements are well-crafted, impactful, and meet industry standards.

Make Sure You Have A Strong Understanding Of The English Language

Before you can start writing, make sure you have a strong understanding of the English language. This means that you should be able to use the English language correctly, write clearly and concisely, and convey your message to the reader in a way they can understand.

This may seem like common sense, but it’s important to remember that being a good writer doesn’t just mean knowing all of the rules or having fancy adjectives at your disposal it means understanding how those rules work together with other parts of speech (nouns, verbs, etc.), punctuation marks like commas or colons to create an effective sentence structure.

Use Social Media To Follow Influencers And Learn From Them

Social media can be a great tool for learning from other people’s successes. By following the top influencers in your field, you can learn from their tactics and see what works for them. 

Additionally, social media platforms are the best way to engage with other people in the industry who may have an experience that you don’t yet have and they could even become an important source of clients.

Take Advantage Of Any Workshops Or Networking Events Held Nearby, Whether Virtual Or In-Person

Take advantage of any workshops or networking events held nearby, whether virtual or in-person. You can learn a lot from others, build connections and relationships that will help you in the future, and pick up new tools, techniques, and ideas. 

In addition to these benefits, you’ll also be exposed to opportunities that may not have been available in your backyard. For example:

You will get an opportunity to meet people who are experts at what they do – such as PR writing but live elsewhere (e.g., San Francisco). This is great because they will share their expertise with you while also giving you advice on how to become successful in their city/industry/field (e.g., tech).

They’ll tell stories about challenges they’ve faced during their careers which might include mistakes made along the way but also things learned from those errors; this information can help guide future decisions made by others looking for guidance on how best to approach similar challenges themselves when faced with them later down the road (e.g., hiring new employees).

Writing press releases can be both enjoyable and profitable. Dive into the world of writing press releases for fun and profit, and learn how to leverage your skills to create engaging content while also earning an income.


Hopefully, this article has given you a better idea of how to get started in your chosen field of work. The most important thing is that you enjoy what you do and have fun doing it! 

The next step would be to take action on these tips and begin applying for jobs in the field that interests you. Remember that we all have different talents, so don’t let yourself be discouraged if it takes longer than expected or if there are obstacles along the way. 

If anything feels like too much work for now or something doesn’t feel right take a break from it until later when things do come together again.

Further Reading

Explore these additional resources to enhance your understanding of becoming a successful freelance writer:

Becoming a Freelance Writer: A Comprehensive Guide Learn the essential steps and strategies for kickstarting your freelance writing career.

Achieve Six Figures as a Freelancer Discover expert advice on reaching a six-figure income as a freelancer and making the most of your writing skills.

Mastering the Art of Freelance Writing Delve into valuable insights on becoming a successful freelance writer and honing your craft.


How can I start my journey as a freelance writer?

Embark on your freelance writing journey by researching your niche, building a portfolio, and reaching out to potential clients. Focus on refining your writing skills and demonstrating your expertise.

What are some effective strategies for increasing my freelance writing income?

To boost your freelance writing income, consider diversifying your services, targeting high-paying markets, and consistently delivering high-quality work that meets your clients’ needs.

How do I set competitive rates as a freelance writer?

Determining your freelance writing rates involves evaluating factors such as your experience, the complexity of the project, and industry standards. Research market rates and value your skills accordingly.

What steps can I take to secure long-term clients as a freelance writer?

Establishing lasting client relationships involves consistent communication, delivering exceptional work, and demonstrating reliability. Offering value-added services and maintaining a professional demeanor can help retain clients.

How can I overcome writer’s block and stay productive as a freelance writer?

To overcome writer’s block, explore techniques like brainstorming, setting a writing schedule, and taking breaks. Prioritize self-care, seek inspiration from diverse sources, and experiment with different writing exercises.