Different Types Of Freelancing And How To Choose The Right Type For You

Whether you’re looking to get out of the 9-5, can’t find a job in your field, or just want to make some side cash, freelancing could be the answer. 

Experts predict that freelancers will make up half of the workforce by 2027. Freelancers have heard this stat before and are ready for it: 80% percent of freelancers believe that their skills are in high demand.

There are many different types of freelance jobs available and one may be a better fit for you than others. Read on to learn about 18 different types of freelance work and how to choose which might be right for you!

Freelancing As A Gig Worker

Gig workers are freelancers who usually create their own jobs by bidding on projects. They may also get hired for full-time positions, with benefits and everything else that comes along with it. 

Gig workers can be independent contractors or consultants, but they’re not always considered self-employed because they work on a project basis rather than being hired to do a job for a company long-term.

Some gigs can be done from home, some can be done at co-working spaces, and some require you to go into an office or client’s location (like when you’re working as an editor). 

Gig opportunities are almost endless it really depends on what kind of freelancer you want to become and how much money you’re willing to make!

Freelance Writing

Choosing freelance writing as your first type of freelancing is a smart move because it requires the least amount of capital and supplies. If you’re just getting started in the world of freelance writing, you can expect to earn anywhere from $5 to $50 per article.

There are many platforms for writers (such as Textbroker and Upwork) that will provide you with work if you have a portfolio of previous work completed. You also have options like working on your blog, which can earn money through ads or affiliate links.

The great thing about this type of freelance writing is that it doesn’t require any specific technical knowledge you just need to be able to write!

Web Design

Web design is a form of freelance work that encompasses many different types of work. It’s defined by the use of various tools and software to create websites and apps, which are then published online to be viewed by others. 

While some web designers stick with one platform or system, many have taken an adaptive approach to their careers and offer services across multiple platforms like WordPress, Squarespace, and Drupal.

If you’re interested in becoming a web designer, there are several things you’ll need to know before you get started:

Basic coding skills: Most platforms allow beginners access without requiring any coding knowledge at all in fact, it’s quite easy! 

You can learn how simply by watching tutorials online or taking classes at local community colleges or universities nearby where they may offer free courses on basic programming languages such as HTML5/CSS3/JavaScript/PHP7 (or something like that).

Freelance clients: If you want new clients coming through your door regularly without having spent years building up your reputation within specific industries (like fashion), look no further than Fiverr! 

There is no other site out there offering this kind of value for money – every single service offered here costs just $5 each time someone buys from us which means we don’t mind if customers come back again next month too…


SEO is an acronym for Search Engine Optimization. It’s the process of improving the visibility of a website or web page in search engine results. SEO helps your site rank higher on Google, Bing, Yahoo, and other search engines so that more people can find your business online.

Along with these benefits, you’ll also see higher conversion rates and increased traffic to your site as well as increased revenue from sales or leads generated by them.

Here are six reasons why every small business owner should be doing SEO:

Social Media Management

Social media management freelancers are in charge of managing a brand’s social media presence. They will create content, respond to customers and engage with followers across all channels.

This is a great opportunity for someone who is creative and loves writing but doesn’t necessarily want or need to manage clients directly.

If you’re interested in this type of freelance work, you must have good communication skills and can write well (both long-form copy and short updates). 

You’ll also need strong analytical skills so that you can produce reports about how well your campaigns are working for clients. 

Additionally, you’ll need knowledge of the different social media platforms out there Facebook, Twitter, etc., and an understanding of how they work best for brands based on their size within the industry or sector they operate within.

Content Marketing

Content marketing is a way to market your business by creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience. 

This can be done through blogging, email marketing, social media, video creation, public speaking, or any other method of your choosing. The goal here is to provide your audience with information that they need or want so that they develop trust in you as an expert in the field.

Once you’ve established yourself as an authority on the subject matter, people will come back again and again because they know they’re going to get something useful from interacting with you!


Bookkeeping is the art of recording and summarizing financial transactions. It is a core part of the accounting process and is considered to be the most important part of accounting. 

Bookkeeping is the foundation for all other aspects of accounting, including budgeting and forecasting; analyzing trends in data; 

Preparing financial statements such as reports to shareholders; filing taxes; managing cash flow; purchasing goods or services needed by your business (accounts payable), etc.

Bookkeepers not only manage all aspects of financial records but also develop systems that help ease their workload (e.g., bookkeeping templates). 

They may also handle payroll functions such as calculating salaries/wages paid per week or month based on hours worked per day or week/month respectively – this requires special knowledge in tax law.

Because employees may receive different types of deductions depending on whether they have dependents at home who require additional assistance while taking care of household chores like cooking meals every day before going off work etc.; 

Calculating insurance premiums which must be deducted from employees’ paycheck before they receive any portion left over after taxes are paid out fully so there aren’t any surprises come April 15th each year when everyone gets together with their families & friends.

Then go celebrate another successful year over dinner which ends up costing them more money than usual since most people tend not to think about how much any type of food costs until after everything has been purchased

Administrative/Virtual Assistance

Administrative/virtual assistance is a broad category that includes all types of administrative work and projects that can be completed remotely. This could include a wide range of jobs, from data entry to filing and organizing materials to answering phones and scheduling appointments.

It also includes virtual assistants (VAs), who provide administrative support via phone calls, emails, and online chats. VAs usually have skills in project management, event planning, and customer service along with excellent communication skills. 

So if you like being busy but don’t want to be in an office all day (or if you’re scared of the idea of working at home alone), this may be your perfect freelancing career choice!

The benefits are pretty clear: flexible hours, no commute time, or office politics all while earning money doing something that interests you on your schedule! 

But it isn’t for everyone; some people might find it overwhelming trying to juggle multiple clients or having their work interrupted by a client wanting something done immediately (as opposed to having some breathing room).

Customer Service

Customer service is an incredibly broad field and can include anything from helping customers to solve their problems with a product or service to answer questions about billing and payment. As you can see, customer service has many different angles. 

Some people might view the job as purely administrative, but others may find it more enjoyable to have direct contact with customers daily. 

This type of freelancing requires excellent communication skills and the ability to interact diplomatically with people who might be frustrated or angry. If you have those traits, then you could make some good money as a customer service rep.

Graphic Design

Graphic design is a creative field that relies on the use of software to create graphics such as logos, posters, advertisements, or other graphics. Graphic designers are also responsible for the look and feel of a website or brand.

Graphic designers work in many different types of industries including advertising agencies, publishing houses, and even online businesses like freelancer websites like Upwork.

Videos, Copywriting, And Other Content Marketing

Content marketing is a way of marketing or selling a product or service through the creation and distribution of media and publishing content online.

Content Marketing Is Used To Attract And Retain Customers, Build Your Brand, And Increase Sales

You can write articles that are published on your website or social media pages. You can also create videos that are shared on YouTube, Facebook, Instagram, etc. 

You could also do copywriting for newsletters or emails which will be sent out by email marketing tools like MailChimp, Constant Contact, etc.


First off, let’s get one thing straight: marketing and sales are not the same things. Sale is a subset of marketing. 

Marketing is the process of getting people to know, like the brand, and trust it; sales is what happens when someone knows you’re trustworthy based on the marketing efforts they buy from you. 

You can have amazing marketing without any sales whatsoever (think about all those brands that have no followers or likes but yet still sell their products), but it doesn’t work as well as having both sides in place at once.

Now that we’ve got our definitions out of the way, let’s move on to types of freelancing in this area:


Photography and videography are two of the most popular types of freelancing. That’s because they’re great choices for people who have a good eye for detail, love working alone, and want to travel. 

It’s also a feasible way to make money if you already own the equipment needed (a camera).

Here are some things to keep in mind when considering this type of freelance work:

Photography has many subcategories: photojournalism, fashion, portraiture, wedding photography…the list goes on! Make sure you find one that fits your skill set. 

If you’re taking pictures primarily for your family album or Facebook feed, starting small may be your best bet. But if being published in magazines is your goal or making videos you’ll need more training before diving into it full-time as a freelancer.

You’ll be working independently most of the time so it helps if you like solitude.* This can be an expensive field with lots of competition so try not to get discouraged by rejection early on; don’t take it personally.

Keep track of how much money each project brings in by keeping receipts from gear purchases or travel expenses along with any cash earned from jobs completed while out shooting photos/videos.

Translator/Interpreter/Voice-Over Artist

A translator translates written or spoken material from one language to another, while an interpreter works with spoken rather than written materials. A voice-over artist is a person who provides the voice in a radio or television commercial. 

Voice-over artists also do vocal characterizations for animated films and cartoons, such as those found on Sesame Street or Saturday Night Live. 

Voice actors are sometimes confused with voice-over artists because of their similar job titles, but they differ in how much experience they have in the industry and whether or not they specialize in animation work.

Event Planner/Event Staffing Coordinator

It can be difficult to set goals when you don’t know what to expect. And even if you do, it’s easy to get caught up in other people’s goals and lose sight of yours. So before diving into a new career or freelance gig, consider the following questions:

  • What are my strengths?
  • What are my weaknesses?
  • Where do I have experience and skill sets that would help me succeed as an event planner/event staffing coordinator (or whatever type of freelancer you’re thinking about becoming)?

Once you’ve identified your strengths and weaknesses, think about how to use them in your work as an event planner/event staffing coordinator. 

For example, one of my strengths is organization but I’m also very detail-oriented which means sometimes I take things too far! Working with clients and vendors on a project, helps me keep things moving smoothly by making sure every piece fits perfectly together. 

Another way I use this strength is when defining expectations for myself: if there’s anything that doesn’t feel right or feels like too much work for me at the moment then I’ll delegate it so that everything gets done on time!

PR And Marketing Agencies And Consultants

PR and marketing agencies and consultants are in the business of building relationships, finding new opportunities, and managing brands. 

They can help you develop a strategy to build your brand presence through social media and public relations, create content that engages your audience, and manage crisis communications when things go wrong (think: scandals or product recalls).

Or even manage a crisis response team internally if you’re not ready to bring on outside help yet.

PR experts know how to navigate their way through the news cycle by churning out press releases that grab attention while still telling an accurate story (or countering false claims).

They also know how best to position themselves with key audiences such as journalists so they get covered by them regularly without having to constantly pitch stories. 

Agency clients often benefit from being able to tap into agency resources for things such as market research or hiring additional staff members like graphic designers or video creators; 

This saves companies time and money because they don’t have those expenses upfront when starting their venture.


In the end, you have to choose what type of freelancing is right for you by asking yourself questions. How do I want to work? How much money do I need to make? What are my interests and skills?

If you’re still not sure, here’s another way to look at it: what kind of freelancing would you enjoy doing every day for the next 10 years without losing interest? That’s probably the type that will give you a sense of purpose and achievement!

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