Tips On Finding Ghostwriting Clients Online

Writing has always been a rewarding career, but with the rise of the internet, ghostwriters can now reach more clients than ever before. 

With just a few clicks, you can connect with clients from around the world who are seeking someone to write their books for them or even hire you on a per-project basis to ghostwrite articles. 

The key is learning how to use social media and other online tools for networking purposes. Here’s what you need to know:

Tips for Working with Ghostwriters – YouTube
Build a strong online presence to attract potential clients.
Showcase a diverse and impressive ghostwriting portfolio.
Utilize social media platforms for networking and exposure.
Approach content creators with personalized pitches.
Research and determine competitive ghostwriting rates.
Implement effective marketing strategies for self-promotion.

Create A Portfolio Website

If you’re serious about landing ghostwriting clients online, then you need to have a portfolio website. A professional-looking and easy-to-manage portfolio website will help prospective clients see the value in hiring you for their writing projects.

It’s not enough just having a website you want it to be easy for people visiting your site to find what they want and make contact with you in order for them to feel comfortable with hiring you as their ghostwriter.

If creating a website sounds intimidating or overwhelming, don’t worry! In this section, we’ll show how simple it is by walking through step-by-step instructions on how to create your ghostwriting portfolio website using WordPress (free).

Looking to expand your ghostwriting clientele? Learn how to effectively use social media to find more clients in our comprehensive guide on finding ghostwriting clients online. Boost your online presence and attract potential clients by implementing these valuable strategies.

Create A Blog

Start a blog. This is the first step in building your online presence as a ghostwriter, and it’s also one of the most important. Your blog will be used to showcase your writing skills and build up your credibility as an expert in your field (or fields). 

It’s also great for drawing attention to yourself as someone who knows their stuff, which will help clients find you when they search for ghostwriters on Google. 

You should use this opportunity to write about anything that interests you: whether it’s fashion or finance or food if it has something to do with what you know best then write about it!

Start Your Newsletter

A newsletter is a great way to grow your business and get in front of new clients. It’s also a way for you to share your expertise with current clients.

Start by finding out what topics your clients are interested in learning about, then create content that offers real value to them. Your newsletters can be written or recorded as podcasts or videos, depending on the format you prefer.

If you already have an email list (and if not, why not?!) start with that first! You can always add new subscribers later on as they come across your website/social media platforms/etc., 

But starting small gives you practice creating and sending out content before getting overwhelmed by large numbers of new people signing up at once.

Which could then lead some potential customers away from any future emails because they don’t feel like it’s worth their time if too many other companies seem spammy when they’re looking through their inboxes every morning just trying to find something interesting enough.

The best way _is to have something unique about yourself because it gives people an excuse_____to keep reading even though there may be a lot more interesting things around them than just one person talking about what happened last week; 

Especially since this happens every single day so most people end up ignoring most messages altogether because there’s no reason for them unless someone provides one!

Register With A Ghostwriting Marketplace

Ghostwriting marketplaces are websites that connect writers with clients. They’re an excellent resource for new freelancers because they offer a way to get your foot in the door and build up a portfolio of writing samples. Here are some tips for finding and using them:

Find marketplaces by searching for “ghostwriting marketplace” on Google. You can also check out this list of the best-ghostwriting marketplaces online today. Join one that appeals to you, or apply to join several different ones!

Before signing up with any marketplace, make sure it matches your needs and experience level as closely as possible otherwise, you may find yourself stuck with difficult work or low pay rates (or both). 

It’s worth taking time out beforehand to look around at what’s on offer (and how much each job pays) so that when it comes time to register there aren’t any nasty surprises waiting around the corner later down the line when trying out different sites/tasks.”

Your portfolio speaks volumes about your writing skills. To create an impressive one that grabs clients’ attention, follow our expert tips on ghostwriting portfolio creation. Showcase your best work and demonstrate your versatility to secure more ghostwriting opportunities.

Get Clients Through Freelance Marketplaces

Now that you understand the types of clients you want to work with, you need to find them. The easiest way to do this is by using freelance marketplaces.

  • Upwork
  • Freelancer
  • Guru

You can also find clients on social media platforms like Facebook and Twitter by posting ads, or even through your website if it’s built on a platform like WordPress or Squarespace. Here are some tips for finding clients online:

Be sure to price your services appropriately before offering them on these platforms; if someone has an idea for a book but doesn’t have any experience writing one, don’t charge the same rate as someone who has written several books already. 

If you’re unsure about what rate would be appropriate for your skill set, check out our guide on setting rates for ghostwriting services it will help you determine how much money ghostwriters should charge per word (and more).

Find Clients On Facebook

The first thing you need to do is make sure that your Facebook page is up to date and filled with interesting content. 

You want potential clients to be able to get a sense of who you are and what your work looks like, so don’t be afraid of sharing some of the clips or writing samples you have on hand.

You can also use Facebook groups as a place to connect with other writers and potential clients. 

Since there aren’t any restrictions on membership in these groups, it may take some time before they grow into a significant part of your business, but this is one way that social media can really help expand your reach.

Join An Association Or Organization

If you’re interested in getting a ghostwriting client, it’s important to join and participate in organizations relevant to your niche. You can find out which associations are available by doing a simple internet search. 

For example, if you specialize in writing resumes and cover letters, there may be an organization or association that specializes specifically in resumes and cover letters. 

You can also use this time to see if there are any local meetings where you can meet other professionals who might be interested in hiring you as their ghostwriters.

If there are no associations within your industry, consider starting one yourself!

Collaborating with content creators can open doors to new ghostwriting projects. Discover the art of fostering valuable relationships with them in our guide on working with content creators as a ghostwriter. Cultivate partnerships and leverage their platforms to expand your reach as a ghostwriter.

Apply For Online Writing Jobs

  • How to apply for online writing jobs:
  • 1. Find online writing jobs in your area of expertise.
  • The best way to do this is by using Google, which will help you find sites where clients post their jobs and then allow you to apply for them with your resume/cover letter attached (if required). 
  • You don’t have to be a professional writer or college graduate! Many employers are willing to take on part-time bloggers who have an interest in the subject matter they’re covering, but no professional experience yet. That said…
  • 2. Make sure you have the relevant skills and experience before applying for any job that requires it–and make sure those talents come across well on paper when describing yourself! 

If possible, get a friend or colleague who knows what they’re doing to read through everything first so that any mistakes are caught before sending out applications.

Try LinkedIn Jobs

LinkedIn Jobs: While LinkedIn is a great place to search for full-time work, it’s also a good place to find freelance writing jobs. Just like other job boards, you can search by keywords or location and then filter your results accordingly.

The listings are typically posted by companies and corporations looking for freelancers rather than individuals looking for work (though some have both). This means that the positions listed on this site tend to be more professional and require more experience than other sites.

Determining the right pricing for your ghostwriting services can be challenging. Learn about different pricing strategies and how to set competitive rates in our comprehensive article on ghostwriting rates and pricing. Gain insights into industry standards and position yourself for success.

Join A Ghostwriting Community

When you meet with your ghostwriting clients, they’ll be able to tell that you’re a pro. But before you can go out into the world and start making money as a writer, it’s important to get your feet wet in the industry. 

You can do this by joining an online community of ghostwriters who share their tips and experiences. Joining such a community will give you access to valuable resources like experts, mentors, and fellow writers who are willing to help each other out.

The benefits of joining an online community include:

  • Accessing expert advice on how to start your own business or grow your existing one
  • Learning about other successful businesses that have been founded through ghostwriting services (such as our own!)

Use Social Media To Connect With Other Writers And Potential Clients

Social media can be an important tool for connecting with other writers and potential clients.

Here are some ways to use social media to find ghostwriting clients online:

Use LinkedIn and Twitter to connect with other writers. This will help you meet people who might be interested in your services or who may know someone else that is looking for a writer like you.

Use Facebook groups or communities where people are talking about topics related to what you are offering (for example, if your book is on dog training, join the Dog Training Community on Facebook).

So that they’ll see your post when they look at their newsfeeds every day and remember who you are when it comes time for them to hire someone like yourself!

To thrive as a ghostwriter, you need to market yourself strategically. Explore proven marketing techniques and valuable self-promotion tips in our guide on ghostwriter marketing strategies. Build a strong personal brand and attract the right clients for your ghostwriting services.


I hope this has helped you to discover new ways to find ghostwriting clients online. If you need more help, check out my free guide on how to get more clients.

Further Reading

Ghostwriters & Co: How to Find Ghostwriter Clients
Learn effective strategies to discover and attract potential ghostwriting clients. This comprehensive guide provides valuable insights for building a successful ghostwriting business.

Indeed: How to Find Ghost Writer Jobs
Seeking ghostwriting job opportunities? This article offers tips and guidance on finding ghostwriter jobs on various platforms and job portals.

Writers Write: The Ultimate Ghostwriting Guide for Clients & Writers
Whether you’re a writer seeking ghostwriting opportunities or a client looking to hire a ghostwriter, this ultimate guide covers all aspects of the ghostwriting process, from finding the right writer to delivering exceptional results.


How can I start finding ghostwriting clients online?

Starting to find ghostwriting clients online requires building a strong online presence. Create a professional portfolio showcasing your writing skills and utilize social media platforms to network with potential clients.

What are the essential elements of an impressive ghostwriting portfolio?

An impressive ghostwriting portfolio should showcase a diverse range of writing samples, highlight your expertise in different genres, and include testimonials from satisfied clients.

How do I approach content creators for ghostwriting opportunities?

To approach content creators for ghostwriting opportunities, research their content style and audience, and craft a personalized pitch that demonstrates how your writing skills can add value to their projects.

How can I determine competitive ghostwriting rates?

Determining competitive ghostwriting rates involves considering factors like your experience, the scope of the project, industry standards, and the client’s budget and requirements.

What are effective marketing strategies for promoting my ghostwriting services?

Effective marketing strategies for promoting your ghostwriting services include creating a professional website, networking with potential clients and industry professionals, and leveraging social media and content marketing.