SEO Upwork Cover Letter Sample For Job Seekers

The field of Search Engine Optimization (SEO) offers both challenges and opportunities for individuals interested in pursuing a career in this area. To start a career in SEO, companies may request a cover letter along with portfolios and resumes. The cover letter is essential for personal branding and should be written professionally and succinctly.

Here are samples of the Upwork cover letter…

How to Write A Winning Upwork Cover Letter
Customize your SEO cover letter for each job application.
Highlight your relevant skills and experience in your cover letter.
Use a strong closing statement to leave a lasting impression.
Keep your cover letter brief and to the point, aiming for no more than one page.
Proofread your cover letter carefully for errors before sending it out.

Upwork SEO Writer Cover Letter 1

Hi there!

My name is [name], and I’m a freelance SEO specialist. I’ve been doing SEO for over 10 years, and I have done SEO work for some of the biggest names on the internet, including Facebook, Google, and Amazon. I offer a full range of SEO services, including managing PPC campaigns, content optimization, image optimization (for e-commerce websites), and keyword research.

I’m excited to apply my skills to your business needs! Please let me know if you would like to set up an interview.


If you’re looking to land a job as a WordPress developer on Upwork, it’s important to create a cover letter that stands out. Our Upwork cover letter samples for WordPress developers can help you craft a winning application that catches the attention of potential clients.

Upwork SEO Writer Cover Letter 2

Hi [name]!

I’ve been a professional writer for four years, and I’ve been working in SEO for about two. I started out writing for blogs and websites, and I’ve always had an eye for making sure that my content is optimized for search engines. Then a few years ago, when I was starting to write more and more articles on products, I realized that I loved product descriptions even more than blog posts. 

And then I got even deeper into SEO learning what keywords are most important in the first paragraph, how to select the correct keyword density, and how to turn those product pages with their high keyword density into landing pages that attract visitors like crazy.

You can see some of my work here: [link].

I’d love to do a test project with you give me a chance!

Upwork SEO Writer Cover Letter 3

Hi [client name],

I’d love to work with you on your project, and have a few ideas for how I can help you out.

A little about me: I’ve been working as an SEO Copywriter for the past five years. I’ve completed projects for companies like [company 1], [company 2], and [company 3]. I write and edit in-depth guides, blog posts, website copy, case studies, and more all with a focus on organic traffic.

Writing is my true passion, so I’m always thrilled to find new people to work with and new opportunities to flex my creative muscles.

Do you have any questions? If so, please let me know!

Upwork SEO Writer Cover Letter 3


My name is [name]. I write content for websites. I’m looking for a job where I can write SEO-friendly content so that the client’s page can rank higher in search results. I have years of experience writing SEO-friendly content and am eager to use my skills to help you improve your business’s online presence.

Upwork SEO Writer Cover Letter 4

Hi there,

I’m a freelance writer with a passion for SEO-friendly content. I have experience writing blog posts, product descriptions, and website copy, and I’m confident that I’d be able to help your business get the visibility it needs to thrive on the web.

I’m available for short-term or ongoing projects and look forward to seeing if my skills can help you take your business to the next level.

Thanks for your time!

Transcription is a popular job category on Upwork, but competition can be tough. Improve your chances of landing a job with our Upwork transcription cover letter samples that showcase your skills and experience in a compelling way.

Upwork SEO Writer Cover Letter 5

Hi [name]! I’m a freelance writer and editor who specializes in content writing for the web. My specialties are SEO, social media, and content marketing.

I’ve written for clients ranging from large corporations to small startups. Please let me know if you’d like to see links to my published pieces or samples of my work.

Upwork SEO Writer Cover Letter 6

Hello, my name is [Name], and I’m a freelance writer specializing in all things SEO. I can help your company or project get the visibility and traffic it needs to thrive online with quality, engaging content, and high-level SEO practices including keyword research, on-page optimization, internal linking structure, and more.

I have experience writing for small businesses, start-ups, and large enterprises in a variety of fields. This diversity of experience has helped me gain a deep understanding of the ways that content can be used to effectively showcase a product or service.

If you’re not sure where you want to start with your SEO efforts, I can help you get clear on your priorities, and then I’ll take care of the rest!

Thanks for taking the time to read this cover letter I look forward to working together!

Upwork SEO Writer Cover Letter 7

Hi there!

I’m a professional SEO writer with more than three years of experience.

I’m currently looking for new clients and would love to work with you on your upcoming projects.

Please let me know if you have any questions, or if you’d like to see my portfolio.

Upwork SEO Writer Cover Letter 8


My name is [name]. I’m a writer who has been in the game for about three years now, and I’ve recently fallen in love with SEO writing. As a former teacher, I have always been driven by a simple goal: making complex ideas understandable for people.

SEO writing allows me to do this every day by taking complex topics and breaking them down into easily-digestible content that people genuinely want to read. The best part? It’s not just that people want to read my work it’s that they feel like they’re benefiting from it.

I’d love to talk more about how I can help your company grow through SEO writing. Let me know if you’d like to talk more!

Upwork SEO Writer Cover Letter 9

Hey there,

I’m a marketing writer and strategist who has helped companies big and small improve their SEO ranking. I’ve worked with companies in the automotive industry, the home-improvement industry, and more.

I’m open to projects big and small, as well as one-offs or long-term projects. Let me know if you have any questions at all I’d be happy to chat!

Thanks for considering me.


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Upwork SEO Writer Cover Letter 10


I’m a writer with a professional background in magazine journalism and marketing. I’m currently working as a freelance writer across different platforms, and I’d love to work for your company!

I have experience writing for websites, especially about food and travel check out my portfolio at the [website URL]. I’m very interested in SEO writing and helped my friend write copy for his website last year I learned a lot about how to make content more searchable by using keywords. My favorite thing is finding the sweet spot between creativity and user-friendliness when it comes to copywriting.

Let me know if you’d like to hire me! Thanks so much for your time, I look forward to hearing from you.

Upwork SEO Writer Cover Letter 11

Hi [name of recipient],

I saw your job post on Upwork, and think I’d be a great fit for the position. I have experience with SEO writing and blog posts, as well as other forms of content creation.

My work is always punctual and I am an excellent communicator. I would love to discuss this opportunity with you in more detail.

Please let me know if you have any questions or need any clarifications about my background.

Thanks, [your name]

Upwork SEO Writer Cover Letter 12

Hi, my name is [name], and I am an SEO writer who loves optimizing content to make it easy for search engines to read and rank.

I’ve spent the last three years writing SEO content in a variety of industries everything from eCommerce product descriptions to case studies to blog posts. I’ve learned a lot about how search engines work during that time, and I’m eager to share what I know with you!

Upwork SEO Writer Cover Letter 13

Hi there!

My name is [your name], and I’m an SEO writer and content strategist. I love making websites that help businesses connect with customers, and I care about building websites that engage visitors, get them to take action on the site, and help your business grow.

To me, creating content for a great website is all about telling a story I like to think of myself as a storyteller who makes sites so compelling that people can’t help but keep reading.

If you’re looking for someone to build amazing online experiences through beautiful stories told through well-researched content and SEO articles, then let’s talk. I’d love to work together.

Upwork SEO Writer Cover Letter 14

Hello [name]!

My name is [your name] and I’m reaching out to you because I am interested in your job listing. I’m an SEO writer with a background in the natural health and beauty industry, but I’m always looking for opportunities to branch into new industries.

Here are some of my best accomplishments:

* Writing a product description that was optimized for both SEO and conversions, resulting in a sales increase of 37%

* Writing a case study that convinced a prospective client that my employer could help them reduce their overhead costs by 25%

I would be excited to bring this kind of focus on results to your business.

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Upwork SEO Writer Cover Letter 15

Hi, my name is [name]. I am an SEO copywriter and editor. I have experience writing content for websites and blogs, as well as editing and proofreading academic papers, fiction and nonfiction books, and more. I typically earn $x per hour, but if you want to negotiate a per-word rate or a flat fee for a project, we can talk about that too.

I look forward to hearing from you!

Upwork SEO Writer Cover Letter 16

Hi, my name is [name], and I’m an SEO copywriter.

I’ve been writing for the web since I was in middle school when I started a blog that ended up getting over a million views within two weeks. Since then, I’ve worked with clients from all over the world, from small businesses to Fortune 500 companies like [company].

I’d love to work with you on this project. If you have any questions about my experience or any examples of my work, just let me know!

Upwork SEO Writer Cover Letter 17

Hi [name],

I’m applying for the SEO Writer position. I have a bachelor’s degree in creative writing from Northeastern University, and I have been working as a freelancer on Upwork since 2016. I have written blog posts, product descriptions, case studies, Facebook posts, and press releases for companies like [company names].

As you can see in my portfolio, I am able to write content that is both engaging and informative. Please let me know if you’d like to schedule an interview!

Upwork SEO Writer Cover Letter 18

Hi [first name of the hiring manager (if known), otherwise “there”],

I’m a part-time freelance writer, and I’d love to be considered for the SEO writing job you posted on Upwork. My areas of experience include product descriptions and blog posts. I’ve attached a few writing samples that I hope will serve as an effective introduction to my work.

Thank you for your time and consideration!

[your name]

Upwork SEO Writer Cover Letter 19

Hi [name of hiring manager],

My name is [your name], and I’m a professional SEO writer and editor with over 5 years of experience in the industry helping companies achieve their marketing goals. I would be honored to help you achieve yours.

I have no doubt I can help your team reach the next level my clients have seen results like improving search engine rankings, more traffic to their sites, and increased customer engagement. If you’d like to see samples of my work, my portfolio is available at [URL].

Let me know if you have any questions!

Best regards, [your name]

Writing an effective cover letter is crucial for success on Upwork, but many job seekers struggle with knowing how long it should be. Our guide on how long should the Upwork cover letter be provides useful tips and insights to help you create a compelling cover letter that is the right length for your job application.

Upwork SEO Writer Cover Letter 20


My name is [Your Name], and I’m a writer.

I have a strong background in SEO, and I’m currently looking to take on more clients. I write engaging content that drives traffic to your site.

With my work, your site will get the attention it deserves.

Can’t wait to hear back from you!

Upwork SEO Writer Cover Letter 21

Dear [Hiring Manager’s Name],

I’m a professional SEO writer with over 3 years of experience creating content for businesses across a wide range of industries. I’m skilled at working on both short-form pieces and long-form, research-heavy content, and I take pride in my ability to create engaging copy that gets organic traffic and delivers the results my clients want. I look forward to bringing my skills to your company.

Thank you for your time,

[Your Name]

Final Thought

I hope this article has given you some useful tips on crafting a compelling cover letter for an SEO job on Upwork. The key is to showcase your expertise and prove to potential clients that you are the perfect candidate for their project. By using the cover letter examples provided, you can improve your chances of landing a job on Upwork. If you require any additional assistance with writing an Upwork cover letter, please do not hesitate to reach out to me, and I will do my best to help you.

Further Reading

Here are some additional resources you may find helpful for writing SEO cover letters:

Webson Job: Cover Letter Sample for SEO (Search Engine Optimization) – This website provides a sample cover letter specifically tailored for SEO job seekers.

Jobsson: SEO Cover Letter – Jobsson offers a comprehensive guide on how to write a cover letter for SEO jobs, with tips and examples.

SEO and Web Service: SEO (Search Engine Optimization) Cover Letter for Upwork – This website offers an example of an SEO cover letter for Upwork, as well as tips on how to write a winning application.


What is an SEO cover letter?

An SEO cover letter is a document that job seekers send to potential clients or employers when applying for SEO-related jobs. It is typically used to introduce oneself, highlight relevant skills and experience, and explain why the applicant is a good fit for the job.

What should I include in an SEO cover letter?

In an SEO cover letter, you should include your name, contact information, a brief introduction, your relevant skills and experience, and a strong closing statement. You may also want to include links to relevant work samples or projects.

How can I make my SEO cover letter stand out?

To make your SEO cover letter stand out, it’s important to customize it for each job you apply for. Make sure you address the specific requirements listed in the job posting, and highlight your relevant skills and experience. You can also use your cover letter to show your enthusiasm and passion for the job.

How long should an SEO cover letter be?

An SEO cover letter should be brief and to the point. Aim for no more than one page, and focus on highlighting your most relevant skills and experience. Avoid including irrelevant or extraneous information that could detract from your message.

What are some common mistakes to avoid in an SEO cover letter?

Some common mistakes to avoid in an SEO cover letter include using a generic or cookie-cutter format, failing to customize your letter for each job you apply for, and focusing too much on your own needs and wants rather than what you can bring to the job. Additionally, be sure to proofread your letter carefully for grammar and spelling errors before sending it out.

What Is A Cover Letter And Why Is It Important?

A cover letter tells the client why you would be a good fit for their job, and it also gives you a chance to offer ways your skills can benefit the client in addition to what they’ve asked for. Writing a thoughtful cover letter can make all the difference between getting a job and having the client overlook your application.

How Can I Improve My Cover Letters?

Some things to keep in mind when writing cover letters:

Be specific about what you can do for the client: Don’t just say “I’m great at X.” Instead, say “I’m great at X because I have experience doing Y, which will help me complete your project quickly and efficiently.”

Follow instructions: If the client asks for something specific in their job posting, include it! For example, if they ask for samples of similar work, make sure to attach some.

Keep it short and sweet: Cover letters shouldn’t be longer than a few paragraphs. Someone who reads through dozens of applications every day probably won’t want to read an essay,

Should I Use The Same Cover Letter For Every Freelance Job?

No, you need to customize each cover letter to the specific job and company in question. You should assume your cover letters will be read by people with a wide range of technical (and non-technical) expertise.

How Do I Tailor My Upwork Cover Letter To The Company?

Research is key. Spend at least 20 minutes researching the company and its clients, products, services, and values. Once you’ve done that, you can reference those things in your cover letter, so it’s clear you’ve put in some effort to figure out what they do, who they are, and how your skills are a good fit for their needs.

What Should I Include In My Upwork Cover Letter?

Your cover letter should include:

– An explanation of why you’re fit for the role in question

– Detailed examples of past work experiences that demonstrate your ability to deliver value for the prospective hirer or client (even if it’s not directly related to the job)

– Specific examples that match up with the job requirements listed on Upwork (this helps to hire managers to see that you’ve read their brief)

What’s The Best Way To Make A Cover Letter Stand Out?

The best way to make your cover letter stand out is to be clear, simple, and concise. Remember: you’re not writing a novel here. You’re just letting the client know who you are and why you’d be great for the job. Your cover letter should be no more than 200 words. Anything longer than that risks the client’s not even reading it.

How Do I Choose The Right Skills?

Just choose the three most relevant skills. Don’t pack it in with a list of everything you’ve ever done or every skill you’ve ever learned; instead, just list the ones that are most pertinent to this particular job. You can always add more later.

What If I Don’t Have Any Work History On Upwork?

No worries! This is totally normal for new freelancers and it’s why your cover letter is so important! The client needs to know who you are and what you can offer them and since they don’t have any previous reviews of your work on Upwork to go by, you need to tell them yourself in your cover letter!

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