Hey there! You want to create content that will go viral, and you’ve come to the right place. In this post, I’ll share with you my 13 best tips on how to write a blog post that will go viral and not just once, but every time.
These simple tips range from optimizing your content for social media and search engines to taking advantage of your current audience (no matter how big or small), using the right words, and even repurposing old content into new formats.
Whether you’re an established blogger or are just getting started in the game, these tips will help you be successful as a writer in today’s online world.
| Takeaways |
|---|
| 1. Craft attention-grabbing headlines. |
| 2. Focus on relatable storytelling. |
| 3. Incorporate compelling visuals. |
| 4. Add shareable elements to your content. |
| 5. Optimize your blog post for SEO. |
| 6. Encourage audience engagement. |
| 7. Leverage social media for wider reach. |
| 8. Experiment with different content formats. |
| 9. Balance originality and trending topics. |
| 10. Create content that evokes emotions. |
1. Spend Time On Your Title
When you are writing your blog posts, the most important part of your content is the title. You have only a few words to catch someone’s attention and persuade them to click on it. If you have an exciting title, then people will be drawn to read what you have written.
A good tip for writing good titles is that they should be short but not too short because these days people don’t want to read long articles. So keep it as short as possible without losing any of its meaning or impact.[/
Enhancing the visual appeal of your content is crucial for engaging your audience. Explore our guide on 16 Surefire Ways to Improve Your Visual Marketing to discover strategies that can take your visual content to the next level.
2. Write A Post That’s Longer Than 1,600 Words
Longer posts have higher engagement, conversion rates, and sharing rates.
The best posts are over 1,600 words. If you can’t write a post that long, your blog probably isn’t ready to go viral yet.
That’s because most people won’t share content if it’s less than 1,200 words in length and no one wants their content shared at all unless it’s worth spreading the word about (and who thinks 1-800 numbers for weight loss is worthy of sharing?).
Even on Facebook where the maximum character count is 515 characters (not including spaces), you’ll find better organic reach with longer headlines and descriptions than shorter ones.
Longer posts rank better on Google due to increased keyword opportunities and metadata optimization opportunities like using subheaders.
As well as images and videos within the text itself instead of just at the top or bottom like most blogs do today which is ineffective.
Since they get pushed off-screen once someone scrolls down far enough away from them making them completely useless when trying to read through those stories quickly without having time t o stop scrolling up again each time we want to look at those images again!
Crafting marketing content that captures attention and encourages clicks is an art. Learn valuable insights in our article on How to Write Marketing Content That Gets More Click-Throughs to optimize your content for better results.
3. Include Visuals
Visuals are an important part of the social media landscape. If you want people to share your content, it needs to be visually appealing.
You can use images to illustrate your points, break up the text, and make your blog more visually appealing and easier to read. By including visuals in your blog post, you increase the chances that it will go viral.
4. Add A Listicle To Your Blog’s Sidebar
Listicles are everywhere on the internet, and for good reason: they’re easy to read and understand, which makes them perfect for social media platforms like Facebook and Twitter. A listicle is simply a numbered or bullet-pointed list summarizing a series of topics or ideas.
You may want to consider adding one to your blog’s sidebar so that readers can quickly scan through all of your content without having to navigate through any pages.
Just make sure you keep it interesting don’t just fall back on the same old topics; look at other blogs in your niche and see what kind of things they have going on their sidebars as well!
5. Promote Posts With Higher Word Counts
The more words you write, the more likely people are to read it. The more people who read your post, the more likely it is to go viral.
The more people that share it and pass on the link within a social network (which I’ll explain in Chapter 8), then again, the greater likelihood that your blog post will be shared further and eventually go viral.
The reason this works so well is that most people are lazy! They don’t want to spend hours reading something unless they know something is amazing at the end of this marathon journey through text-based information land.
Remember: If you want someone else to invest their time reading something that they could easily find elsewhere online or even offline (in print), make sure there’s value in what you’re offering them first!
6. Pick The Right Topic For Your Audience
The next step is to choose the topic. This is the most important part of your post.
Make sure that you’re writing about a topic that your audience will be interested in, and also make sure it’s relevant to your business or brand. If you can do this, then it will help push them into sharing and liking it even more!
The majority of people want their content to be interesting and engaging, so keep this in mind when choosing what you write about!
Increasing the visibility of your content is key to making it go viral. Dive into our tips in 13 Surefire Ways to Get Your Content Read by More People and improve your strategies for reaching a wider audience.
7. Use Quotes In Your Posts
Quotes can be used in a blog post to add credibility, humor, authority, and perspective. They’re great for building up your content.
They can also be used as a teaser in the title of your post or as the first paragraph of your article.
Here are some examples:
Quotes that convey authority “The only way to deal successfully with a man who has no sense of humor is to poke fun at his beard.” Theodore Roosevelt
Quotes that add humor “I am not afraid of an army of lions led by a sheep; I am afraid of an army of sheep led by a lion.” – Alexander the Great
8. Add Infographics To Old Posts
Infographics are another great way to bring value to your content. They illustrate a point and provide visual representations of data, which is why they are so effective at engaging readers.
You can use infographics in a couple of ways: you could use an infographic as the main focus of your post, or include one within the text. You’ll find that using infographics will help you stand out from the crowd and give your blog post more appeal!
9. Optimize Your Content For SEO
Optimizing your content for search engines is a must, and it’s easy to do. You just need to remember a few simple rules:
Use keywords in the title of your blog post and make sure they are relevant to the topic of your content. Don’t overdo this as it can lead to Google penalties or keyword stuffing, which will make it look like you are trying too hard and that could hurt your rankings later on down the line.
Use keywords in the text of your blog post and make sure they are relevant to the topic of your content. Again, don’t overdo this as it can lead to results such as keyword stuffing or even worse – being blacklisted by Google altogether!
10. Take Advantage Of Social Media Features
Use Hashtags
Hashtags are an easy way to make your content searchable and shareable on social media. They can also be used to instantly connect with a large group of people who may have similar interests as you or have already shared your posts.
Use Images
Images are another easy way to add visual interest to your blog post, especially when combined with other design elements like bold text or a catchy headline!
Images help break up the monotony of text and make the reader want to stay on the page longer, which makes them more likely to engage with your content (and share it).
If you’re not sure how to create an image but don’t want anything too complicated, stick with simple shapes like circles or squares in either black or white backgrounds or even just use text over top of a solid color background!
Link out if appropriate: I strongly urge bloggers not only because it helps build their audience.
But also because linking back is simply good manners when someone takes time out of their day to read something that interests them enough where they feel compelled enough about what has been written that they want more information on whatever subject matter has been brought up within these pages…
Effective storytelling is a powerful tool for captivating readers and making your content memorable. Explore our guide on 21 Compelling Storytelling Formulas That Work Every Time to master the art of creating engaging narratives.
11. Repurpose Existing Content Into New Formats
You can repurpose content in several ways, but this is probably the most common one: You take an old blog post and turn it into a video. If you have written any posts that are particularly popular or that have lots of comments, you might consider turning them into videos as well.
You can also repurpose content into other formats like e-books or infographics. This helps drive traffic to your site and helps establish yourself as an expert in your industry.
12. Ask For Shares In The Body Of Your Post
When asking for shares, don’t come across as desperate or needy. You want to project an air of confidence and nonchalance the kind of vibe that says, “Of course, people are going to love this post! I just wrote it.”
Use phrases like “If you like this…” or “If you think this is helpful…” or even just a simple statement like: “You’ll love the next section!”
People are more likely to share something when they feel like they’re being offered something in return. In addition to being helpful and providing value, your readers will also appreciate the fact that you’re not just throwing your work at them without any incentive whatsoever.
The final step is adding a call-to-action (CTA). A CTA tells readers what action they should take next after reading your blog post.
It could be anything from watching an accompanying video on YouTube, subscribing to your newsletter, following you on social media platforms such as Facebook or Twitter… anything related to your business (but not limited only)
13. Write Content That Solves Problems And Addresses Common Questions
If you want to write a blog post that will go viral, it’s important to focus on what your readers need to know. You need to write content that solves problems and addresses common questions.
Ask yourself: What does my audience want? What are their biggest challenges? What do they struggle with most? What can I do for them that would make life easier or better in some way?
It’s also helpful if you’re able to provide an over-arching solution instead of just a bunch of tips or advice on how they could solve the problem themselves. The more specific your suggestions are, the better chance you have at getting people interested in reading more than just one post!
Crafting a strong writing resume requires focusing on the right elements. Check out our insights on 13 Things You’ll Never Need to Find on a Writing Resume to ensure your resume stands out for all the right reasons.
Conclusion
By following these tips, you’re taking a step towards developing your blog post that can go viral.
It may not happen right away and it definitely won’t happen if you don’t follow these tips but the more you dedicate yourself to the process, the closer you’ll get to achieving that goal.
Further Reading
32 Ways to Make Your Blog Post Go Viral: Explore this comprehensive guide to discover a variety of strategies that can help your blog post gain widespread attention and engagement.
How to Write a Blog Post: The Ultimate Guide: Delve into this ultimate guide to learn the step-by-step process of creating effective blog posts that resonate with your audience.
13 Tips to Create a Viral Blog: Joshua Becker shares 13 actionable tips that can assist you in creating compelling and shareable blog content.
And now, the “FAQs” section:
FAQs
How can I improve the chances of my blog post going viral?
Enhancing the potential virality of your blog post involves strategies such as creating engaging content, leveraging social media, and fostering audience participation.
What are the essential components of a viral blog post?
A viral blog post typically incorporates attention-grabbing headlines, relatable storytelling, compelling visuals, and shareable elements.
Is it possible to make a blog post go viral through SEO?
Yes, optimizing your blog post for search engines can increase its visibility, making it more likely to be discovered and shared by a wider audience.
What role does audience engagement play in viral blog posts?
Audience engagement is crucial for viral success, as interactive content encourages sharing and discussions, thus extending the reach of your blog post.
How do I balance originality and trending topics in my blog posts?
Striking a balance between originality and trending topics involves finding unique angles within popular subjects, ensuring your content stands out while remaining relevant.
Costantine Edward is a digital marketing expert, freelance writer, and entrepreneur who helps people attain financial freedom. I’ve been working in marketing since I was 18 years old and have managed to build a successful career doing what I love.