The 16 Secrets Of An Award-Winning Blog: From 0 To 100k In 4 Months 

Hey there! I’m Gaurav, and I just want to let you in on a little secret: You don’t need to be a professional writer or designer to get up to 100k unique visitors to your blog every month. How do I know? 

Because that’s exactly what happened when I launched my first blog. Don’t get me wrong: it took hard work and determination, but that was the easy part. 

The hard part was figuring out how to make all those visits turn into clicks and eventually, dollars. But over four months, I analyzed hundreds of successful blogs and tried dozens of different strategies until I found the formula that worked for me. 

Today, my site receives over seven million visits per year from people all over the world who are interested in the same subject matter as me: travel hacking tips and tricks for earning free flights around the globe!

2023 Complete Blogging Strategy – YouTube
1. Building a successful blog requires understanding and implementing effective B2B marketing strategies.
2. Sales techniques can be applied to blogging, helping to convert visitors into loyal readers.
3. Crafting a well-thought-out content marketing strategy is essential for captivating and retaining your audience.
4. Writing copy that converts is crucial for engaging readers, especially in the B2B marketing context.
5. Learning from be

1. Pick A Niche

Now that we’ve covered some of the things to keep in mind when picking a niche, let’s talk about how to pick one specifically.

You need to find a topic that you love and are an expert at. If you can do this, then you will have an easier time writing about it, which will lead to higher quality content for your blog!

Don’t forget: there are tons of niches out there! So don’t worry too much if nothing comes immediately to mind. Just write down all of the things that interest and excite YOU as potential topics. This way when inspiration strikes later on down the road – BOOM – idea!

To achieve success in the world of blogging, it’s crucial to have a solid understanding of B2B marketing strategies. A well-crafted content plan can greatly contribute to the growth of your blog and help you reach your target audience effectively.

2. Get In Touch With Your Inner Voice

This is a critical step. If you don’t know what your blog is about and where it fits in the market, it will be difficult to determine what content to produce and how to position yourself as an authority in your field.

This means knowing your audience, competitors, strengths, and weaknesses. It means thinking about the story you want to tell one that resonates with readers and inspires them to take action (whether that action is buying something or joining your email list). 

And finally, this involves knowing who you are as a brand so that everything across all platforms aligns with it.

So ask yourself: What does my brand stand for? What do I believe in? What kind of person am I? 

What do I like doing most in life? How would I describe myself if someone asked me “who are you” without having met me before? Once we have answered these questions, then we can move on from there!

3. Pick A Domain Name

Choose a domain name that is easy to remember, easy to spell, and easy to read.

Here are some guidelines for picking your domain name:

Avoid hyphens and numbers in the domain name. People find it easier to type and remember domains with words as opposed to symbols or numbers. Plus, it’s simpler for search engines like Google (and people) when there are no hyphens or numbers in your URL. 

If you don’t want a keyword-rich domain that doesn’t include a word, then consider combining two random words (like blog awards). 

That’s what I did! And the best part? When people see my URL they say “blog awards” out loud because it flows so nicely when spoken aloud!

Make sure your brand is obvious and unique enough so people remember it without having any context beforehand.

But not too unique that someone else has already registered it (the worst thing ever). 

A good balance between these two qualities will help ensure longevity over time since many bloggers tend to forget about old content after publishing new posts on top of them later down their blogging journey.”

When it comes to blogging, much like in the realm of sales, knowing how to close deals effectively can make all the difference. The tips provided in this guide can empower you to turn your blog’s visitors into loyal readers.

4. Design Your Site For Speed

If you want your readers to stick around for a long time, you’ll want to make sure that your site loads quickly. The faster a page loads, the more likely it is that visitors will stay on your site and not bounce off.

The best way to do this is with an image compression service like TinyPNG, which shrinks images without losing quality. It also uses Google’s servers for compression, so it doesn’t slow down your website as much as other services might. 

You can also use an external CDN (content delivery network) like Cloudflare or MaxCDN to reduce load times even further by serving up cached versions of images from their global networks instead of sending them directly back to your server every time someone visits one of your posts with images embedded in them.

5. Make Your Readers’ Lives Easier

To make life easier for your readers, follow these rules:

Use clear, concise language. There’s nothing that says “I’m smart and hard to understand” like long sentences with lots of intricate clauses. Your readers don’t have time for flowery prose; they just want to get the information they need quickly and easily.

Write in a conversational tone that speaks directly to your audience as if you were having a conversation with them in real life. 

It helps if you include some humor along the way (or at least a few jokes) because laughter comes naturally during conversations as well as when reading online content!

Write using an informal style don’t use unnecessarily formal language (like “utilize” instead of “use”) or overly complex sentence structures (like multiple commas). The last thing anyone wants is to feel like they need an English degree just to understand what you’re saying!

6. Look, Professional

You need to look professional, even if you’re a blogger on a budget.

Email address: Use your name and last name (first and last), so that it looks like “Jane Doe” instead of “”

Signature: A professional email signature provides space for important information about you and your blog, including links to social profiles, contact information, and other useful details like what type of content you write about and statistics such as readership numbers. 

You can also add an image here if it fits in with the rest of your brand identity it could be an illustration or logo representing your blog’s topic or related themes (for example, if you’re writing about design then perhaps something related to architecture).

Logo: A good logo represents the essence of your brand while still looking modern enough that people won’t associate it with outdated technology or trends that have passed their prime (which is especially important when dealing with clients or potential employers!). 

This means being unique but not too quirky–think timeless rather than trendy.”””

Crafting a blog that attracts attention and stands out from the crowd requires a well-thought-out content marketing strategy. By focusing on creating valuable and engaging content, you can build a blog that captivates your audience and keeps them coming back for more.

7. Build Content Around Keywords

To build content around keywords, you’ll need to do some keyword research. There are dozens of tools out there that can help you find the perfect keyword for your blog post, but I recommend using Google’s Keyword Planner. 

This is a free tool that will allow you to enter any keyword and it will give you tons of information about how many people search for it every month, where they’re located, what kind of phrases they use when searching for that keyword, and more.

You can also use Keyword Shitter ( which is another great tool for finding long-tail keywords directly related to whatever term or phrase comes up when using Google’s Keyword Planner tool (which we talked about above). 

It also gives additional insights like country targeting data so that if someone searches “How To Make A Blog” in Brazil then it doesn’t mean that person would be interested in learning how to make a blog because he or she probably already knows how!

8. Learn Photoshop

One of the most important things to learn is Photoshop. It’s not a secret that the best blogs have graphics, headers, and backgrounds that are professional-looking. When you’re starting, it’s unlikely that you’ll be able to afford graphic designers to create these for you. 

However, there are plenty of free resources online which will teach you how to use Photoshop (or other similar software) so that you can do this yourself!

9. Get The Right Hosting Plan

Before you can even think about building your site, you need to find a hosting plan that meets your requirements. A reliable and scalable host will allow you to grow with your website as it grows in popularity.

The frugal side of me wants to say that any old hosting plan will do the job and save some money. 

But I don’t recommend it, especially for new bloggers who don’t know what they’re doing yet! If something happens on their end (like a hack attack or server malfunction), there could be serious repercussions when loading up their blog pages.

To get started on finding a good host, follow these steps: – Ask friends for recommendations based on their experience with different providers (or just search online). 

Check out reviews from third-party sources like Capterra or Trustpilot (these are two of my favorites). 

These sites usually have good user feedback on how companies treat customers and respond when issues arise; they also offer ratings based on how well certain features work out over time.

Choose one or two hosts whose plans seem appealing based on all this research but don’t go overboard yet! 

You should still spend some time checking out other options before committing yourself too strongly here. Make sure each one has fast page load times because as we’ve learned earlier, speed is important!

Writing copy that converts is a skill every blogger should aim to master, especially when it comes to B2B marketing. The secrets shared in this article can help you create compelling content that resonates with your target readers and drives meaningful engagement.

10. Spend Most Of Your Time Researching And Writing

I get asked a lot about how I built my blog, which is now over 100k readers per month and has been featured in The Guardian, Forbes, Entrepreneur, and more. 

This is the most important part of your job and it’s also the hardest. You need to spend most of your time researching and writing because those are the things that will attract new readers and grow your audience.

If you’re passionate about something, write about it! 

If you’re knowledgeable about something, write about it! If there’s a topic that interests your audience (or if there’s something in particular, they don’t know), then use that as inspiration for what topics could be covered on your blog.

11. Network With People Who Are Already Doing What You Want To Do

Networking is one of the most powerful ways to grow your business, but it can be challenging to find people who are doing what you want to do or something similar.

To find these people, look for someone in the same industry (or a related one) and ask them how they got started. They might have an idea for a blog post that would be helpful to your readers.

Alternatively, if you’re trying to reach an audience outside of your industry and aren’t sure where else to start looking for connections, try looking at other people’s blogs and seeing what topics they cover that could be relevant to yours. 

If there’s an overlap between their interests and yours for example if both of your blogs focus on digital marketing then reach out!

12. Read Blogs On Content Marketing And Brainstorm Ideas Every Day

Read blogs on content marketing and brainstorm ideas every day.

You’re going to have a lot of ideas, but you need to keep track of them so that you don’t forget them. There are several ways to do this:

A notebook. You can write down your thought process in a notebook and refer back to it later if you get stuck on an idea or need clarity on what went wrong with the last post.

A whiteboard or chalkboard wall in your office or home where you can write down your thoughts as they come up, organize them into lists (or mindmaps), and mark which ones are most important for now or for future reference.

An app called Mindmeister (iOS | Android) allows users to create mindmaps using text, images, audio clips from sound files stored locally or remotely (iCloud Drive), etc.–this is ideal when brainstorming ideas/concepts that require visual representation!

13. Be Present In Important Online Communities

As a blogger, it’s important to be present on the social media platforms where your audience hangs out. If you’re not already doing so, start following the people who share something similar to your blog. 

Then, when you’re ready to share an article or two from your blog, send them a quick message asking if they’d like to check it out.

If certain themes resonate with readers in a certain group and topic–and there most likely will be–you can find these groups by searching for keywords related to what you write about or looking at tags used on other sites that fit into similar categories as yours. 

Once you’ve found some good communities that fit this bill and have made connections with others within them (or even better yet: have built up some rapport) then start sharing content from your site regularly with those groups! 

Not only does this improve visibility but also opens up opportunities for feedback and engagement in return!

As you strive to create an award-winning blog, it’s essential to familiarize yourself with the best and worst practices in B2B marketing. By understanding what works and what doesn’t in the B2B marketing landscape, you can fine-tune your blog’s strategies for optimal success.

14. Use Social Media And Leverage Your Connections

Social media is an excellent way to build your brand, share your content, connect with other people and find new ideas.

If you’re not already using social media, start today! Most people are probably familiar with Facebook and Twitter but there are many more platforms out there that can help your blog reach its full potential. 

You can use Instagram for visual storytelling or Snapchat for quick bites of inspiration. As long as it works for your audience and comes naturally to you (in other words: don’t force it), any platform is fair game!

15. Never Underestimate The Power Of Email Marketing

Email marketing is one of the best ways to connect with your audience and build your list. You can send out newsletters, sales offers, or information about new posts as often as you like so that you never miss an opportunity to stay in touch with them.

You’ll want to make sure that the emails you send out are relevant and interesting for your readers and don’t be afraid to experiment! 

We try different types of content every month because we want our communications with our community to be fun and informative, which will hopefully result in increased engagement over time.

16. Use Popular Social Media Platforms

Social media is a great way to build your audience. It’s also a great way to connect with influencers, build your brand and grow your email list.

Social media platforms like Facebook and Twitter have been around for over a decade now, so they’ve established platforms that most people are familiar with. 

When you use social media effectively, it can be an extremely powerful tool but this kind of success takes time and effort. Keep reading if you want to learn how we used social media as a marketing channel when our blog was just getting started!


I know that this post is a lot to digest, but if you follow these 27 secrets, then I can guarantee that your blog will see growth. The most important thing you need when starting is patience and persistence. 

It takes time to build a following on social media, time to get indexed by Google, and time to grow an audience. Implementing all of these secrets will allow you to grow more quickly though and get the traction you need to succeed.

Further Reading

How to Start a $100k Blog: 8 Bloggers Making 6 Figures Share Their Secrets Learn from successful bloggers who have achieved six-figure earnings through their blogs. Gain insights into their strategies for creating a lucrative blogging business.

How to Start a Blog: A Step-by-Step Guide Get a comprehensive step-by-step guide to starting a blog. Whether you’re a beginner or experienced, this resource covers the essentials of creating a successful blog.

How Blogs Make Money: 7 Proven Strategies Explore proven strategies that explain how blogs generate income. This article covers various monetization methods that can help turn your blog into a profitable venture.

And now, here’s the “FAQs” section based on the semantic of the titles:


How can I start a successful blog and earn a substantial income?

Starting a blog that generates a substantial income requires a combination of quality content, targeted marketing, and strategic monetization methods. Learning from successful bloggers’ experiences can provide valuable insights.

What are the essential steps to start a blog from scratch?

Starting a blog involves key steps such as selecting a niche, choosing a blogging platform, creating valuable content, optimizing for search engines, and engaging with your audience through various channels.

What are some effective ways blogs can generate income?

Blogs can generate income through methods like affiliate marketing, sponsored content, selling digital products, offering online courses, displaying ads, and providing consulting services.

How can I learn from bloggers who have achieved significant earnings?

You can gain insights from successful bloggers by studying their strategies, reading their success stories, and understanding the approaches they took to build their blogging businesses.

What are some common mistakes to avoid when trying to monetize a blog?

Common mistakes to avoid when monetizing a blog include choosing irrelevant monetization methods, neglecting audience engagement, sacrificing content quality for profit, and failing to diversify income streams.