Landing your dream job as a graphic designer is all about creating a portfolio that showcases your work and personality in the best possible way.
For example, if you’re applying for a position at an agency, it’s important to show off your design skills but also prove that you can work collaboratively with others on projects. Here are some tips for creating the perfect portfolio:
Set Goals
It’s important to set goals that are achievable, but also make sure they’re not too easy. For example, if your goal is to lose weight and be toned in three months, you’ll probably end up disappointed because it’s just not enough time. It can take longer than that for some people!
Instead of setting a fitness goal like this one, try something more specific like “Lose 10 pounds by mid-June” or even better: “Be able to do 20 pushups without stopping by late March.” Setting an achievable goal will let you know when it’s time to celebrate your success!
My Goals Are To Get A Job As A Graphic Designer
When you set a goal, it’s important to be realistic about what you want to achieve. That way, when the time comes for your hard work and determination to pay off, you won’t be disappointed.
First things first you need a clear goal in mind. What do you want out of life? Where do you see yourself five years from now?
If this is your dream job as a graphic designer, then figure out exactly how much money per year and what lifestyle will bring happiness (or at least contentment).
Be ambitious but not unrealistic when setting goals for yourself. Don’t aim too high if there isn’t any chance of achieving those goals because then all that energy will go into an empty effort instead of something more attainable and productive.
On the other hand, don’t aim too low either; if everyone else has already achieved their dreams by age 30, then why shouldn’t we strive for greatness too?
My Goals Are To Make More Money, But I’m Not Sure How Much
When you’re interviewing for a new job, it’s important to know exactly what your goals are. What do you want to be doing with your life? How much money do you want to make? What kind of work environment would be most comfortable for you?
It’s also essential that these goals be realistic and specific. You can’t just say “I want my dream job.” You need to state things like: “I want to make $50,000 per year as a graphic designer,” or “I’d like to work at an agency where I’ll have opportunities for growth in my career.”
It’s also helpful if these goals are clear about what exactly it is that you hope to achieve which may sound obvious, but sometimes our dreams aren’t very specific. Is there something specific about the kind of clientele or industry that appeals most strongly to us?
Or maybe we have some strong opinions about how much time we’d like to spend in front of our computer each day (or not).
My Goal Is To Become An Independent Designer
I want to create a life and a career in which I am not beholden to any one client or business. Being an independent designer means that you have the freedom to work on projects that relate to your passion, whether that’s designing for yourself or others.
For this kind of freedom, there are steps you need to take. The first is creating a website where people can see your portfolio, contact you about potential jobs, and find out more about what it is that you do as a graphic designer.
Next up: building an online presence through social media sites like Twitter, Facebook, and LinkedIn.
Finally, you must start building relationships with other designers who may be able to refer work your way once they see how talented (and professional) you are at what you do!
Design Your Portfolio
Your portfolio is your first impression. It’s the first thing a potential employer will look at when deciding whether or not to hire you, so it must be perfect. Your portfolio should reflect who you are, what you can do, and how much value you have to offer.
If the graphic designer doesn’t have a unique style in their work, then it’s going to be very hard for them to stand out from the rest of the pack!
Here are some tips for creating an amazing portfolio:
- Be yourself; don’t try too hard
- Showcase your best work
- Remember that there are no wrong answers here
Categorize By Medium Or Client
Categorize by medium or client. After you’ve narrowed down your location and industry, design a short list of companies that you’d love to work for, based on their online presence or reputation.
Look at their websites and social media accounts, then choose either the medium they use in their design (print, web) or the kind of client (corporate versus nonprofit). This can help narrow down which types of projects you might want to start working on.
Categorize by type of project. Once you know what mediums/clients are most appropriate for your goals as a designer (such as corporate branding vs advertisement), think about how much variety there is within those categories:
Do all print projects require similar skills? If so, focus solely on one style until it becomes second nature before moving on to another project type entirely like designing for the web instead!
Keep It Short And Sweet
A portfolio is a collection of your best work.
You have to select only the work that best represents your abilities and style, and then arrange it in a way that’s easy for potential customers to see. If you can’t fit all of your greatest hits on three pages, then it’s probably too long.
Let’s face it: if someone can’t find what they’re looking for after three pages of flipping through a book or clicking through slideshows in an online portfolio, then they’re not going to spend much time trying further! Keep things simple.
A cover page is fine (especially if you are going with the traditional “portfolio” look), but don’t use expensive materials like leather or cloth covers;
Just make sure it’s sturdy enough to last through transport between clients’ offices (or at least make sure that the inside content won’t be damaged by its packaging).
If possible, include some personal information on each piece of work like when and where it was created to help potential employers understand how long ago some projects originated so they can judge whether those skills still apply today.
Be Clear About What You Did On The Project
Now that you’ve created a portfolio that reflects your best work, it’s time to share it with potential employers.
Be clear about what you did on each project and don’t be afraid to share mistakes, processes, or failures. Showing the process of how an idea became reality is more important than the final result itself.
When sharing your portfolio and talking about your experience as a designer, try to provide examples of how you solved problems creatively ideally by using one or two projects from your portfolio.
You may even want to practice telling this story ahead of time so that when someone asks specific questions about something in your portfolio (or gets excited about what they see).
They’ll get the answer they’re looking for without having to dig through all of their other materials just to find out what they need!
Don’t Take A Project No Matter What
It’s a good idea to have a portfolio that you are proud of because you will be asked for it at some point. You will also have to work on projects that you don’t like and projects that you are not qualified for.
So, if someone asks you to do something and it doesn’t feel right or if there is any doubt in your mind about whether or not the project is worth doing, then just say no.
If anything, this can help reinforce the value of your work when people see how selective and particular you are with what clients/projects/proposals come into your inbox.
Self-Promote As You Mean It
To land your dream job as a graphic designer, you need to be confident in all the following:
Your abilities. You should know what you know and what you don’t know, and be able to explain why one is easier than the other. You also want to show off how many different types of projects you can handle that’s what makes a designer great!
Your work. If your portfolio is full of very similar designs, this may not demonstrate the diversity needed for some jobs or clients.
If all your work looks like it came from the same person making things up as they go along (and not an actual designer), that could also hurt your chances of getting hired.
Your skillset. A strong portfolio will show off even more than just how good someone is at the graphic design it shows them doing exactly what they’re supposed to do: being creative!
This means coming up with ideas that are not only visually pleasing but also relevant and timely (think news sites).
Weave any applicable experience into each project description so potential employers can see how much effort went into executing just one small detail in particular;
This will get them excited about hiring someone who thinks outside the box while still delivering on time every time if need be which means less stress!
Let Your Personality Shine Through
First, let your personality shine through. A lot of designers make the mistake of creating a portfolio that looks like every other portfolio out there. This can be frustrating to clients who are looking for something unique and specific to their needs.
That’s why it’s so important that you express yourself in your work not just in terms of design style but also in personal style and voice.
You don’t have to use only minimalist designs if you don’t want to; there are plenty of other styles out there as well! One good way to stand out from the crowd is by using your photography or artwork instead of stock photos (even if it might seem harder).
If nothing else works for you, try visiting local art galleries where they may have space reserved for student shows as well as faculty shows! You never know what kind of opportunity this could bring about!
Create A Website For Your Portfolio
The days of designers sending out physical portfolios are long gone. If you want to be taken seriously as a graphic designer, you need to have an online portfolio that introduces you in style.
Your website should:
Be easy to navigate and read. Your website should be easily navigable so that clients can get the information they need quickly without getting lost in your website’s design or layout.
It should also be easy for people to read and avoid using fancy fonts or colors that might cause problems for colorblind users, as well as those with poor eyesight who may not be able to see small details well enough on their screen (such as low-resolution monitors).
Be easy for others to update. You won’t always have time yourself; make sure it’s easy for others (including clients) who have access rights or specific roles within the company.
So they can update things like contact info and portfolio items easily without having much technical knowledge required beforehand!
Start Designing For Free To Build Your Portfolio And Experience
One of the best ways to build your portfolio and experience is through freelancing. Many designers have built their entire careers off of free work. It’s not uncommon for newbie designers to do this type of work to gain experience and exposure.
Start small, at least in terms of scope. You can start by offering up a logo or business card design or even help with a social media post or two. As you continue to build up your portfolio and client base, you can move on to larger projects like branding campaigns and websites.
If you want to get paid for your work but don’t know where to start looking for jobs (or if you just prefer getting paid), several websites will help match designers with employers who need design services: 99 Designs; Behance Pro; Crew; DesignCrowd
Create A Personal Brand For Yourself
To land your dream job, you need to create a personal brand for yourself.
Your brand is what makes you stand out from the crowd and it will help attract potential employers with the right skills. To create a strong personal brand, make sure that it has all of these qualities:
Unique. Make sure that no one else in the world has your same name or logo. This can be done by creating an original logo or by making up an uncommon first name.
Or, if you already have a common name (like John Smith), use some variation on it (Johnathan Smith) or take on another part of your identity such as nicknames (J-Dub).
By doing this, people will remember who they’re talking about when they see “Johnathan Smith” because there are no other people named that way!
Consistent. Choose colors and fonts that work well together so everything looks professional and consistent across all platforms used in marketing yourself.
As well as communicating with clients over social media channels like Twitter & Facebook Messenger where business happens every day now thanks to technology making things easier than ever before 🙂
You want them thinking about how great it would be if their company hired someone who knows how important branding is! It doesn’t matter where I look though – everywhere seems different depending upon what platform we’re using today which leads us to our next point…
Create A Business Card
One of the most important marketing tools you can have is a business card, as they can help you get your name out there and are also useful for sharing your contact information.
If you’re going to be handing them out at events or conferences, it’s good to have them printed in advance so that you don’t run out.
If you’re looking for an easy way to create a professional-looking business card without having any design skills yourself. They have great templates that can be customized just by adding text/images and uploading files if needed (I used them myself).
Build Your Brand Online
If you are serious about your career as a graphic designer, you need to get started building an online presence. The more websites and social media accounts you have, the better. Here are some examples:
- A website that shows off your work and provides contact information for hiring managers.
- A Twitter page with links to articles about graphic design or graphics-related news.
- An Instagram account with photos of your finished projects and inspirational quotes from famous designers (bonus points if it’s sponsored by a brand).
- A blog where you discuss trends in design and how they relate to other aspects of the creative industry (Pinterest is great for this).
Don’t Be Afraid To Follow Designers That Inspire You
By following designers that inspire you, you’ll have the opportunity to learn about the industry and get your name out there. This will open up doors for you, especially if one of their followers happens to be hiring!
Follow designers who work in your city or even industry. This will allow you to see what kind of work is being done around, where it’s being done, and how much it costs (if not free).
You’ll also get a chance to see what kind of clients are looking for these types of services too which is a bonus!
Dream Big, Work Hard And Be Honest When Networking With Others
You should be willing to work hard, learn, and help others and yourself. You should also be willing to take risks.
If you’re not willing to put in the time and effort needed to succeed in your job search, then you’re probably not going to find success no matter how talented you are or what connections you have.
Here are a few tips on how best to approach networking:
Be honest with yourself. If there’s something about yourself that isn’t perfect whether it’s your appearance.
Or some other aspects of your personality admit it when asked by someone else who might hire you later on down the road! Being open with people will make them more comfortable around
you and make them easier targets for future opportunities like job offers from companies where they’re employed now (like ours!).
Plus if there’s something bad about us either professionally or personally then we need not worry about hiding anything from potential employers because we already told them everything during our interview process
Conclusion
If you have the right skills and experience, it’s easy to land your dream job as a graphic designer.
It all starts with knowing what type of work you want to do and then making sure that your portfolio matches those criteria. In this article, we’ll walk through how to find the perfect job for yourself including some helpful tips about applying for jobs in general!
Takeaway: A good rule of thumb is if you aren’t careful about taking action steps toward your goals, they won’t happen.
Costantine Edward is a digital marketing expert, freelance writer, and entrepreneur who helps people attain financial freedom. I’ve been working in marketing since I was 18 years old and have managed to build a successful career doing what I love.