As a freelance writer, your work will be in demand. You can write articles, blog posts and other content that helps realtors and brokerage firms promote their services or provide valuable information to potential buyers and sellers.
This is an excellent way to make money while working remotely, but it’s also very competitive. Here are some tips for setting yourself apart from the other writers out there who are trying their best to get their foot in the door:
| Takeaways |
|---|
| 1. Understand the real estate industry and its nuances. |
| 2. Hone your writing skills to deliver high-quality content. |
| 3. Create a professional portfolio showcasing your work. |
| 4. Network with real estate professionals and potential clients. |
| 5. Stay updated on real estate trends and market developments. |
The First Step Is To Set Yourself Up For Success By Choosing The Right Job
The first step to becoming a freelance writer in the real estate industry is choosing the right job. You need to choose a job that you are passionate about, that you feel confident in, and that you can make money at.
The best way to do this is by finding out what types of writing jobs are available, then finding out where they’re posted and what they pay.
Once you’ve done some research on potential writing gigs and know how much they pay per article or project.
It’s time to decide what type of work will fit your skillset best: articles? blog posts? press releases? brochures? websites? newsletters? advertisements? brochures? sales letters–the list goes on!
The next step is looking at how much time each type takes from start to finish (good luck!). Are there any deadlines or milestones along the way (for example: “I need this article submitted by Friday”) before submitting it for approval/payment/publication/etc.?
Is there another person involved who will be reviewing your work before handing over payment ($$$)? How many revisions does he require before approving payment ($$$$)?
Does he have high standards for quality–or does he just want something interesting enough not necessarily written well but still readable as long as everything makes sense grammatically/contextually?”
Becoming a successful freelance writer in the real estate industry requires the right knowledge and skills. If you’re interested in exploring opportunities in another lucrative sector, check out our guide on becoming a freelance writer in the insurance industry to expand your horizons.
Decide How You Want To Freelance
Freelance writing is a great way to make money and it’s one of the most flexible ways to work. You can do it on your schedule and you don’t have to be in an office every day.
However, freelance writing isn’t for everyone. If you want a steady paycheck every week, or if you don’t want to work from home, then freelancing may not be for you.
There are many different types of freelance writing jobs available for real estate agents who want to start their own business or supplement their income.
In addition to real estate agents who have already established writers who want to earn more money with their talent, there are several types of opportunities that might appeal specifically to people in this field:
Brand Yourself As A Great Real Estate Freelancer
Now that you’ve got your foot in the door, it’s time to show clients and employers that you’re not just some writer they can hire on a whim. If you want to be known as a reliable freelancer, here are a few things to keep in mind:
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Use Your Experience
Be sure to note any specialties or knowledge areas that would help potential clients understand more about who you are and what makes you valuable.
Many real estate agents will be looking for writers who have specific experience writing about real estate (e.g., being an experienced mortgage broker). You could even include links to samples of work in those areas if possible.
Show Off Your Understanding Of The Industry
One way to do this is by including links where people can see examples of previous projects related either directly or indirectly to real estates like blog posts about renovation projects or home maintenance tips.
And make sure these link back directly from the webpage where clients find out more information about hiring freelance writers like yourself!
How To Brand Yourself As A Great Real Estate Freelancer
Once you have a great idea for your brand, it’s time to create it. This is when you want to make sure that your brand is memorable and easy to remember. You should also make sure that it looks professional and portrays the kind of job that you can do for clients.
The best way to make sure this happens is by having an excellent logo for yourself as well as some other visuals that people can associate with your work.
Craft An Interesting And Informative Bio
A well-written, informative, and interesting bio is an integral part of your brand. Your bio should be as unique as you are.
It should be grammatically correct and concise, but not too short or too long. You want it to be easy for potential clients to read, so avoid buzzwords and try not to stick in too many exclamation points or question marks!
Use Your Bio To Show Off Your Skills, Experience, And Knowledge
Your bio is your chance to show off your skills, experience, and knowledge. It’s not only a way to introduce yourself to potential clients but also a place where you can showcase your strengths.
When writing your bio, you must include:
- Your educational background
- Awards and accomplishments in the industry
- Certifications that apply specifically to real estate writing (such as the GRI or CRS)
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Write A Unique, Creative Cover Letter
When applying for a writing job, you’ll need to provide a cover letter. The cover letter is your chance to make your application stand out from the crowd. Think of it as an opportunity to showcase who you are and why you’d be perfect for the job.
Here are some tips for creating a great cover letter:
Tailor it to the specific position that you’re applying for, including information about why you’re interested in working at this company and what skills/qualifications make you uniquely qualified for this role
Include details about how long/how many years of experience you have as a writer (and what types of writing)
Provide links where appropriate – if there’s anything on your resume or portfolio site that could help explain any gaps in employment history, link directly there instead of trying to copy-and-paste those items into an email or document;
If they’re looking at candidates’ websites anyway, then they’ll see those links automatically when they click through!
Keep Your Cover Letter Short, Professional, And Focused On Your Best Professional Selling Points
Your cover letter should be brief and to the point. It should make it clear what your best professional selling points are, and you should include contact information so that the hiring manager can reach out to you for an interview.
If you have a resume, include a link to it in your email signature or other places where it’s easy for hiring managers to find. Keep the letter professional with no casual language like “hey” or “dude.”
Get Paid More By Offering Clients More
Offer to write more than one article.
Clients want you to be their go-to writer. They’re most likely looking for someone they can count on, who will deliver high-quality content that meets their needs and deadlines.
If a client is happy with your work, they may ask if you could take on an additional project or two to meet their needs better. This means more money for you!
Offer to write more than one article for the same client at once.
If a client is willing to pay top dollar for your services, why not take advantage of that? You could offer them multiple articles at once so that even if something happens and one-piece doesn’t get done in time (or has some sort of issue).
There are still other pieces being produced along with it all while getting paid more per hour due to having multiple projects going at once!
That way everyone wins: The client keeps getting content; You keep getting paid; And when everything gets done successfully then everyone wins again because now they have great articles that were created by someone trustworthy–which leads us right into our next point…
Crafting an appealing Upwork portfolio can make a significant difference in landing your desired freelancing jobs. Learn the art of creating an attention-grabbing portfolio with our expert tips in How to Craft an Upwork Portfolio That Gets You the Job You Want.
Don’t Beg For Business Or Lower Your Rates
Don’t Lower Your Rates
This is a big one, and it’s not just for the real estate industry. If you’re a freelance writer and someone asks you to do work for less money than what you usually charge, don’t do it! If they offer to pay half your usual rate or even less, politely decline the job.
By taking on those jobs for half price or less, you devalue yourself as a writer (and probably lose out on future higher-paying projects).
Don’t Beg For Business
When people start calling me asking if I would do certain types of work at no charge just so they could get their name out there in print somewhere or worse yet, promise me, new clients, if I did this I’m always tempted to say yes just so they’ll leave me alone!
Don’t make this mistake either; never beg anyone for work because it just makes them feel like they have power over you and puts unnecessary pressure on both parties involved (you and the person who hired you).
Don’t offer to write articles or blog posts for free when asked about paying rates first – before accepting any type
Make An Effort To Meet Clients In Person If Possible
Meet clients in person if possible.
It’s not always possible to meet your clients face-to-face, but when you can, it will go a long way toward building trust and establishing rapport.
If you’re meeting someone for the first time and they’re from out of town or have another reason for not being able to meet with you in person (e.g., having frequent travel), try to arrange a phone call instead of just emailing them or sending them messages via social media.
Create A Contract With Every Client You Work With, Even If They Don’t Ask You To Do So
Whether a client asks you to create one, or if they don’t, it’s always better to have a contract in place. It protects both parties and helps set expectations on both sides of the relationship.
A contract will help you communicate your rates clearly so that there are no surprises when it comes time to pay. They can also be used to set deadlines and deliverables (including any additional tasks that need to be done during the project).
Always Collect Payment Up Front Before You Start Working For New Clients
Always collect payment upfront before you start working for new clients. You should never work for free, or even on a promise of future payment. Some jobs may be worth the risk, but it’s better to play it safe when starting.
Some people might tell you that they can’t afford to pay you upfront, but there are plenty of ways around this obstacle:
Always get a contract before agreeing to write an article or blog post. A well-written contract will have all the details spelled out and protect both parties in case things go wrong down the road and they might!
Get a deposit before delivering your first drafts; this way if your client doesn’t like what they see (or if something happens) and they don’t want to pay, after all, at least some money is coming back into your account instead of getting nothing at all!
If possible make sure that amount is equal to or greater than what would be owed after completing work according to our estimates (this keeps us from losing money).
If this isn’t possible though then try asking friends/family members who have used writers’ services themselves before about how much their deposits were set at versus what was paid out afterward so we can adjust accordingly when negotiating contracts with other customers too.”
It’s Not About How Much Experience You Have It’s About How Much Experience Your Client Thinks You Have That Matters Most
The best way to establish yourself as an expert is, to be honest with yourself and know exactly where your strengths and weaknesses lie.
That way, when it comes time for a client to hire you, they will see that you are not afraid of admitting what needs improvement, which shows integrity on your part and proves that even though you may be new at this writing gig…you can learn fast!
Give Yourself An Advantage By Following These Tips On How To Become A Freelance Writer In The Real Estate Industry
If you want to become a freelance real estate writer, you need to follow these tips.
Be honest about your experience and skills. It may be tempting to overstate how much you know about the industry or what tools are in your belt, but this will only make it more difficult for potential employers to trust that you’re truly qualified.
Know who’s hiring. The best way to get started on finding freelance jobs is by looking through job boards that cater specifically to writers interested in the real estate industry (like [this one](https://www.upwork.com/jobs)).
Make sure that all of your information is current and accurate before applying for jobs or interviews: things like social media profiles, portfolio websites, and portfolios themselves should always be kept up-to-date so potential employers can have an accurate picture of who they’re hiring before committing time or money into training someone new!
Worried about starting a freelance writing career from scratch? Fear not! Even with zero experience, you can become a full-time freelance writer. Our guide on How to Become a Full-Time Freelance Writer Even If You Have Zero Experience will provide you with the essential steps to get started and succeed.
Conclusion
If you’re looking to become a freelance writer in the real estate industry, then you may be wondering how to get started. Luckily, there are many resources available online that can help with this, including job boards and freelancer websites.
You could also try contacting local real estate companies and see if they have any openings or would be willing to hire someone new to the industry.
If they don’t know anyone yet but still want someone on hand as an assistant/intern type position (which can lead to bigger things), that might work too!
Further Reading
HubPages – How to Become a Freelance Real Estate Writer: A comprehensive guide on starting a career as a freelance real estate writer.
Freelance Writing – Freelance Real Estate Writing: Tips and insights into the world of freelance real estate writing.
Copyblogger – Become a Freelance Writer: Explore how to become a successful freelance writer and build a thriving career.
Frequently Asked Questions
How Do I Become A Freelance Writer In The Real Estate Industry?
Becoming a freelance writer can be a great way to make extra money doing something you love, but it’s not easy. There are a lot of hurdles to overcome when you’re first starting and trying to find clients.
What Is The Best Way To Become A Freelance Writer In The Real Estate Industry?
It depends on your interests and experience. If you’re a native English speaker with a degree in journalism or English, you can start by searching for jobs on job boards like Indeed or Monster.
You could also look at Craigslist, where there are a lot of small ad agencies that need writers to help them create marketing materials (like brochures and websites).
What Is The Real Estate Industry Like?
The real estate industry is a very exciting and fast-paced one. There are many different aspects to it, from residential to commercial and everything in between.
The real estate industry is always evolving, so it can be difficult for writers to keep up with all of the changes that are happening in the field.
How Much Money Can I Make As A Freelance Writer For Real Estate?
Salaries vary based on experience and type of writing assignment. For example, writing a blog post for a website could pay anywhere from $35-$100 depending on how long the article is and whether or not you have any special skills or expertise in the area you’re writing about.
If you’re writing a book or other long-form piece of content there may not be any money involved at all you’ll just get an advance against royalties (if there are any).
However, if your book becomes popular enough then you might start earning royalties on sales every month after that point!
What Is A Freelance Writer?
A freelance writer is someone who writes for a variety of clients, typically on an ongoing basis. They typically work from home and set their hours, but they also have to be able to meet deadlines and produce high-quality work.
How Do I Become A Freelance Writer?
If you’re interested in becoming a freelance writer, the first thing you’ll want to do is get some experience writing content for different types of clients.
You can do this by starting your blog or website and creating content for it, or by taking on small writing projects with companies that are local to you (this is called “content mills”).
Once you have this experience under your belt, you’ll be ready to apply for more serious jobs as a freelancer!
What Kind Of Work Do Freelancers Do?
The possibilities are endless! Freelancers work in every industry imaginable from fashion designers and photographers to copywriters and web developers.
The more experience you have working in different industries, the easier it will be for potential employers to trust that you know what you’re doing (and therefore hire you!). Press Tab to write more…
Costantine Edward is a digital marketing expert, freelance writer, and entrepreneur who helps people attain financial freedom. I’ve been working in marketing since I was 18 years old and have managed to build a successful career doing what I love.