Good copywriting is invisible – it sells without being noticed. What are the rules of great copywriting?

This is a blog about my life, my experience as a freelance copywriter and how I got started in the industry.

If you love to read and write, or would like to try your hand at blogging, then this list of lessons from the great TED talks will help

Below are some things copywriters should stop doing — and some tips for how to do better.

I’m not a great writer. I can’t tell you how many times people have told me that I should write a book at some point in my life, but the truth is, I just don’t have the talent for it. That’s why when people ask me what they need to do to become a better … Read more