It’s no secret that growing organic traffic is the top way to increase your monthly revenue.
If you’re not sure where to start, we’ve put together a list of 14 of our best search engine optimization (SEO) tips, in no particular order, that will help you grow your organic traffic to 100% by the end of next year.
Takeaways |
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1. Focus on targeted keyword optimization. |
2. Create high-quality, engaging content. |
3. Optimize on-page elements for SEO. |
4. Build a strong backlink profile. |
5. Ensure fast and mobile-friendly pages. |
6. Leverage social media for content promotion. |
7. Use descriptive and engaging meta tags. |
8. Implement schema markup for rich snippets. |
9. Improve website loading speed. |
10. Optimize images for better performance. |
11. Conduct regular site audits for issues. |
12. Prioritize user experience and usability. |
13. Monitor and analyze traffic and rankings. |
1. Start Keyword Researching
Keyword research is a critical part of SEO, and you can’t optimize your website without first understanding the demand for your product or service.
This process helps you understand what customers are searching for, allowing you to create content that engagingly answers those questions.
It also allows you to use keywords in your title tags and meta descriptions two crucial pieces of metadata that Google uses when ranking search results.
Keywords help us understand the demand for our products/services by showing us how many people are searching for specific terms online (i.e., “best business schools”).
They help us understand how well our competitors perform so we know how much traffic they receive (i.e., “top business schools”).
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2. Check Your Competitor Backlinks
So you’ve done some keyword research, but now it’s time to check your competitor backlinks and see what else can be done.
Check the anchor text: This is a good way to start because it will tell you what kind of link-building strategy they’re using. If they have links with “click here” or “click here to learn more,” then they might not have any real authority.
Check the anchor text density: If their site has a lot of links that go nowhere (i.e., don’t direct traffic), then they may not have enough real content to build links from. A good number is between 5-10%.
Check the link authority: Make sure that there are no spammy or low quality sites linking back to them as this could impact how well your site ranks in search engines when people look for something similar to yours on Google or Bing for example!
3. Click-Through Rate Optimization
Click-through rate (CTR) is a measure of how many people click on a link and then how many people visit the site. This is an important factor in SEO because it ultimately shows whether or not your SEO efforts are paying off.
If you want to improve your CTR, here are three tips:
Use contextual links. These are links that appear in context with other content on your site, such as within articles or blog posts.
When someone clicks through from Google to visit your site, they’ll see these contextual links directly beneath the search snippet and they’re generally easier for users to understand than standard text ads.
Link directly to pages that have high engagement rates rather than linking outwards from pages with low engagement rates (such as 404 errors).
This will help increase user trust in the brand overall by making sure all links point back towards relevant content for readers interested in learning more about what’s being discussed already on page one itself.*
Engaging your audience with captivating content is crucial for establishing strong connections. Explore the art of building a content experience that bonds with your clients and learn how to create meaningful interactions.
4. Write Long Content
One of the most effective ways to grow your organic traffic is by writing longer content. As a general rule, most people will not share or read short articles which are around 100 words long.
Studies have shown that longer articles tend to perform better in search engines and social media networks such as Facebook, Twitter, and LinkedIn.
Longer content generally has more value than shorter ones.
Because it gives readers enough information about a particular topic so that they’re able to make an informed decision about whether or not they should read on before making any other decisions about their lives (e.g., purchasing something).
5. Use Shorter URLs
Short URLs are easier to share, remember and type. They are also much more user-friendly than long ones.
Google will not penalize you for having multiple short URLs on your website that redirect to the same page, so you can use them as a way of promoting content across platforms such as social media and email newsletters.
6. Write Content Around A Topic And Not A Single Keyword
This one is obvious, but it’s always good to be reminded of the basics. Writing for a single keyword might get you short-term traffic and ranking results, but what about long-term?
Good content marketing is focused on topics and not keywords. If you write too much around keywords and not enough around topics, then your audience may begin to question why they’re even reading your content in the first place.
Instead of focusing on one specific keyword, focus on the topic itself and use that keyword throughout your writing as naturally as possible (but don’t overdo it).
The best way to do this is by using synonyms for your main keyword throughout the article; don’t just repeat “keyword” over and over again either!
For example: if I was writing an article about SEO tips for growing organic traffic by 100%, I would include variations like these: search engine optimization (SEO), organic search engine optimization (O SEO), or maybe even seo marketing tips!
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7. Interlink Your Content With Relevant Posts
Link to other relevant posts. There’s no sense in linking to your own content all the time. Instead, you should link back to relevant posts on other sites so they can get traffic as well.
This will help populate Google’s index with more quality content and make it easier for others who are looking for information related to yours. Just be sure that when you do this, you don’t spam the same post over and over again; Google frowns on that kind of thing!
Link to your own posts. If there is any way at all for someone else’s article or website page to reference yours, then take advantage of it by adding links back into their content whenever possible (and appropriate).
You’ll gain an audience from those readers who want more info about topics like yours – which brings us nicely to our next point…
8. Optimize For Voice Search
Voice search is becoming a more common way of interacting with technology. It’s estimated that in 2020, 30% of all searches will be done by voice and this number will continue to rise.
Voice search is becoming more conversational, natural, mobile-friendly and personal. Here are some tips to optimize your website for voice search:
- Ensure you have a clear call-to-action on each page so people can use your site without any fuss.
- Make sure your content is relevant and easy to understand for people using voice commands/search engines such as Siri or Alexa (for example by using clear language).
- Add an FAQ section where people can easily find answers to their questions – this makes it easier for them when looking up products or services online (and also helps with SEO).
9. Optimize For Mobile Experience
Make sure your website is mobile-friendly. This means making sure that your website has a responsive design, which is one of the most important factors in getting more organic traffic from search engines.
Use a responsive theme (or WordPress plugin). If you don’t have your own theme or plugin for this purpose and are using something like Bootstrap or Foundation to help out with responsiveness, then you’ll want to make sure that it’s set up properly for mobile devices as well as desktops.
Many themes come pre-built with built-in responsive functionality, so if you’re using one like this then all you need to do is make sure that any plugins or site elements don’t break things like navigation menus when viewed on smaller screens.
Crafting SEO-friendly content can significantly boost your website’s visibility. Dive into our guide on creating SEO content that generates free traffic to uncover strategies for driving organic traffic growth.
10. Use Multimedia In Your Article And Write Catchy Titles
Use catchy titles. A catchy title is attention-grabbing, yet relevant to your article and keywords. This makes it more likely that readers will click on the article in search results and stay longer reading it.
Include multimedia content in your articles. While regular text works fine for some sites, others require a bit more pizazz to catch their audience’s attention and no one wants to read a boring old blog post when there are videos, charts, images, and graphs around!
Make sure the titles are SEO-friendly.
If you’re going to use multimedia content within your article (or any other type of content), make sure that the title doesn’t take up too much space or repeat itself over and over again like this: “I Will Teach You How To Make Your Website’s Organic Traffic Grow By 100%.”
This is bad because Google can’t figure out what’s important about this sentence because everything seems equally important—so it won’t rank well for anything related to those words!
11. Include More Links And Internal Links To Increase User Time On Site
Another factor that affects your SEO ranking is the user time on site. If a user stays on your website for longer, it means that he or she must be finding what they need and probably also liking what they see.
This leads to another important way of improving traffic: links and internal links throughout your website.
Include more links and internal links to increase user time on site
Internal linking is an excellent way to help users navigate through your site, both in terms of search engine rankings as well as user experience (UX).
The more links you have on your site, the better chances you have at higher organic traffic but there’s one caveat: too many can be distracting for both users and search engines alike.
A good rule of thumb is not to overdo it with excessive external or internal linking; stick instead with a few strategically placed ones that are relevant to each page’s content
12. Remove Unnecessary Outbound Links From The Site
Outbound links are not important for SEO. Outbound links can be removed and replaced with internal links.
A good example is having a link to your Facebook page on your homepage, but instead of linking directly to the Facebook page you can replace it with an internal link that says “Facebook” and then redirects to the Facebook page.
This way, you don’t have an extra click for visitors when they want to find out more about you or any other pages on your site.
13. Include More Than 2000 Words In The Articles And Focus More On Technical SEO.
In the past, Google has made it clear that they put a lot of value on posts that are over 2000 words long.
The reason for this is simple: Google wants to reward sites with high-quality content. Since it’s so hard to write good articles, you will automatically rank higher if you do so.
You can also use keywords in your title and body text, but you won’t have much luck if you just stuff them everywhere without any thought. Instead, try combining them with synonyms or add one at the beginning of each sentence to make sure they don’t get lost in translation (pun intended).
In addition to writing more than 2000 words per article, use relevant keywords in H1 tags as well as meta descriptions and URLs. This way Google can easily identify what your page is about from the text alone! If possible try adding alt tags with relevant keyword phrases too!
14. Improve Website Speed By Compressing The Images, Caching, Etc
>Improve website speed by compressing the images, caching, etc. You can also use gzip compression to reduce the file size of your web pages and make them load faster.
A Content Delivery Network (CDN) is a network of servers deployed in multiple data centers across the globe. The CDN’s purpose is to serve content to the end user with high availability and high performance.
With this technology, you can benefit from loading times optimized for different geographical areas because content will be served from servers that are closest to each individual visitor (based on their IP address).
You can also improve your site’s speed through caching plugins such as WP Super Cache or W3 Total Cache which will generate static HTML files for each post/page on your blog so that subsequent visits are accessed much faster since all popular plugins have been loaded previously by users who visited before them;
Now when someone else visits it won’t have any delay caused by downloading these scripts again from WordPress’ repository because they’ve already been downloaded earlier by some other person who visited before him/herself.”
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Conclusion
I hope this post has given you some great ideas on how to increase your organic search traffic. These are tips that I’ve used myself, and they’ve worked well for me.
Some of them will be easy, and others may take some more effort, but as long as you stick with it then you should start seeing results within a few months!
Further Reading
Kinsta’s Blog: SEO Tips Short Description: Discover valuable insights and practical advice for optimizing your website’s SEO to enhance its visibility and attract organic traffic.
Spiralytics Blog: 14 Fundamental SEO Tactics to Increase Organic Traffic Short Description: Dive into this comprehensive guide outlining 14 essential SEO tactics that can help you drive higher organic traffic to your website.
SEMrush Blog: SEO Tips Short Description: Explore the SEMrush blog for a collection of SEO tips, strategies, and industry insights to elevate your website’s search engine performance.
And here’s the “FAQs” section based on the semantic of the title:
FAQs
What are some effective SEO tips for increasing organic traffic?
Enhance your organic traffic with these SEO tips that cover keyword optimization, quality content creation, backlink building, and technical optimizations.
How can I implement fundamental SEO tactics to boost organic traffic?
Learn about 14 fundamental SEO tactics that encompass keyword research, on-page optimization, link building, and content strategy to drive more organic traffic.
Where can I find reliable SEO tips and industry insights?
Explore the SEMrush blog for a wealth of SEO tips, industry trends, and expert advice to help you stay up-to-date with the latest search engine optimization strategies.
What strategies can I use to optimize my website for better search engine visibility?
Discover a range of strategies, from keyword selection and content optimization to technical SEO improvements, that can collectively improve your website’s search engine visibility.
How can I improve my website’s search engine performance?
Navigate through Kinsta’s blog to access a plethora of SEO tips, guidelines, and best practices that can assist in improving your website’s search engine performance and overall visibility.
Costantine Edward is a digital marketing expert, freelance writer, and entrepreneur who helps people attain financial freedom. I’ve been working in marketing since I was 18 years old and have managed to build a successful career doing what I love.